Demo

Senior Manager, Marketing

Resilience
Charlotte, NC Full Time
POSTED ON 1/13/2025
AVAILABLE BEFORE 4/7/2025

A career at Resilience is more than just a job - it's an opportunity to change the future.

Apply fast, check the full description by scrolling below to find out the full requirements for this role.

Resilience is a technology-focused biomanufacturing company that's changing the way medicine is made. We're building a sustainable network of high-tech, end-to-end manufacturing solutions to better withstand disruptive events, serve scientific discovery, and reach those in need.

For more information, please visit www.resilience.com

Position Summary :

Resilience is looking for a Senior Manager, Marketing to support the marketing team in leading strategy and execution of a range of campaigns and marketing efforts to strengthen the brand reputation, awareness, and lead generation for the organization.

The marketing team at Resilience oversees external marketing communication and engagement, thought leadership, brand design, messaging and industry reputation. The Senior Marketing Manager is responsible for creating and executing marketing campaigns that maintain a consistent brand story across key modalities : Cell and Gene Therapy, Nucleic Acids, Biologics and Vaccines. He / she works with a variety of internal and external partners to create and deploy marketing programs across multiple channels including publications, advertising, sales collateral, promotions, mailings, conferences and presentations. This position also works closely with commercial development and internal franchises to translate the technical capabilities and differentiators to the market through creative design and execution. Marketing projects will support the strategic initiatives of Resilience's individual franchises and corporate strategy.

This role requires someone who can work seamlessly across different functions and franchises, to translate complex scientific knowledge into engaging content, while ensuring proper brand standards are maintained. They will work with various functions across the organization, including customer experience, digital, human resources, commercial franchise units, government affairs, finance and commercial development. The Senior Marketing Manager will manage a marketing budget as part of his / her multi-channel marketing projects and must be able to manage multiple projects at a time as well as pivot quickly as circumstances require.

This position is remote, although traveling to visit our sites across the US as well as to conferences and events to support on-the-ground communications efforts will be necessary, up to 25 percent.

Position Responsibilities :

  • Develop and execute marketing campaigns and strategies to meet company needs and desired engagement across addressable markets.
  • Create, implement and / or oversee campaigns that effectively communicate company capabilities and promote the company across various mediums such as brochures and other collateral, fact sheets, presentation slide decks and webinars.
  • Prepares budget, yearly schedule and performance assessments for future conferences, advertising, media engagement and thought leadership, digital promotions, webinars, and campaigns related to his / her franchises.
  • Oversees work of any vendors responsible for design, layout, and construction of exhibits and display graphics while also bringing the vision of the brand into marketing initiatives.
  • Develop a strategic content plan to ensure timely delivery of key messages including story mining and content to both internal and external audiences; serves as a key content contributor responsible for writing / editing and distributing thought leadership content for his / her franchises.
  • Create and assess content performance metrics and adapt communication approach based on results.
  • Assist with internal and external events, including conferences, open houses, site events and employee celebration events as needed.
  • Develop and maintain positive professional relationships with various members of the media and industry publications.
  • Participates in and provides timely edits and approvals of materials for key opinion leaders or subject matter experts within Resilience that may present at conferences, tradeshows, and meetings.
  • Performs other related duties as assigned.

Minimum Qualifications :

  • Ability to learn and understand technical and digital capabilities and translate features and benefits into comprehensive offerings for the business.
  • Excellent verbal, written and interpersonal communication skills, with a passion for translating complex science into relatable content.
  • Experience in modern and digital marketing across paid, earned, shared, and owned content.
  • Demonstrated ability to handle multiple projects in a demanding, deadline-oriented environment, while maintaining attention to detail.
  • Proficient in Microsoft Office applications and marketing automation tools.
  • Demonstrated track record in social media marketing; knowledge of biopharma / biomanufacturing industries.
  • Ability to navigate ambiguity and make decisions with incomplete information.
  • Preferred Qualifications :

  • Bachelor's degree in marketing, writing, communications, business or science-oriented field.
  • Established contacts in media, advertising and tradeshows in the CDMO industry.
  • Strong portfolio of past marketing campaigns including paid ads and SEO writing.
  • This position may also include the following conditions :

  • This position is remote and travel may be required, up to 25%.
  • Equal Opportunity Employer :

    Resilience is an Equal Employment Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, physical or mental disability, genetic information, or characteristic, or other non-job-related characteristics or other prohibited grounds specified in applicable federal, state, and local laws. Requests for reasonable accommodation can be made at any stage of the recruitment process.

    Resilience offers employees a robust total rewards program including equity, an annual cash bonus program, a 401(k) plan with a generous company match and our benefits package which is thoughtfully designed to support our employees with great healthcare (including medical, dental and vision), family building benefits, life and disability insurance, flexible time off, paid holidays, other paid leaves of absence, tuition reimbursement and support for caregiving needs. Our target base pay hiring range for this position is $120,000.00 - $180,000.00 per year. Actual base pay is dependent upon a number of factors, including but not limited to, the candidate's geographical location, relevant experience, qualifications, skills and knowledge. Excited about Resilience and the biomanufacturing revolution? We encourage you to apply and start a conversation with one of our recruiters.

    J-18808-Ljbffr

    Salary : $120,000 - $180,000

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a Senior Manager, Marketing?

    Sign up to receive alerts about other jobs on the Senior Manager, Marketing career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $115,898 - $155,468
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $192,426 - $255,933
    Income Estimation: 
    $96,928 - $129,143
    Income Estimation: 
    $115,898 - $155,468
    Income Estimation: 
    $192,426 - $255,933
    Income Estimation: 
    $249,151 - $341,218
    Income Estimation: 
    $115,898 - $155,468
    Income Estimation: 
    $160,561 - $207,658
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at Resilience

    Resilience
    Hired Organization Address West Chester, OH Full Time
    A career at Resilience is more than just a job - it's an opportunity to change the future. Resilience is a technology-fo...
    Resilience
    Hired Organization Address Hamilton, OH Full Time
    A career at Resilience is more than just a job - it's an opportunity to change the future. Resilience is a technology-fo...
    Resilience
    Hired Organization Address Southington, CT Full Time
    About Us At Resilience, we’re creating a new category that integrates cybersecurity, cyber insurance, and cyber risk man...
    Resilience
    Hired Organization Address Baltimore, MD Full Time
    About Us At Resilience, we’re creating a new category that integrates cybersecurity, cyber insurance, and cyber risk man...

    Not the job you're looking for? Here are some other Senior Manager, Marketing jobs in the Charlotte, NC area that may be a better fit.

    JUNIOR MARKETING MANAGER

    New Age Marketing, Inc., Charlotte, NC

    Junior Marketing Manager

    Ari Imperial Marketing, Inc., Matthews, NC

    AI Assistant is available now!

    Feel free to start your new journey!