What are the responsibilities and job description for the Solutions Architect - Salesforce Marketing Cloud position at Response Labs - A Digital CRM Marketing Agency?
Position available in Baltimore, Seattle or remote.
The Opportunity
Response Labs, a dynamic digital marketing team, is seeking a Salesforce Marketing Cloud Solutions Architect, preferably with an agency background. Whether at our Baltimore or Seattle offices or as a remote team member, you'll play a key role in leveraging SFMC and related technologies to enhance customer experiences and achieve business goals.
Responsibilities include the architectural design, implementation, and deployment of enterprise-level omnichannel CRM and loyalty marketing initiatives. Experience implementing automations and multi-touch customer journeys is required, as is working knowledge of AMPscript and / or SSJS.
You will also need a strong grounding in relational data, including a solid foundation in SQL. Working knowledge of how to utilize REST and SOAP APIs in your solutions is a nice-to-have.
Responsibilities
Collaborate with stakeholders to determine technical requirements and capabilities needed for meeting business goalsDesign, implement, and execute digital CRM and loyalty initiatives inside of Salesforce Marketing CloudEnsure data integrity and manage inputs / outputs for client marketing campaignsProvide technical troubleshooting and advice on strategic issuesStay up to date on the latest advancements in the Marketing Cloud platformRequirements
Minimum 5 years of digital CRM, loyalty, or digital marketing experience3-5 years of extensive multi-channel marketing operations experience in Salesforce Marketing Cloud - Queries, Data Extensions, Content Builder, Mobile Connect, Journey Builder, Triggered Sends and Automation StudioProficiency in SQL, and AMPScript or SSJS developmentAbility to collaborate with internal and external teams for building business solutionsTechnology delivery experience across all phases of the project lifecycleExperience with data models and data feedsExposure to platform integration concepts, such as utilizing APIs for interconnectivity and data exchange via flat filesNice to Haves
Experience working in SFMC implementations utilizing the Marketing Cloud Connector to synchronize data from Salesforce Sales CloudExperience with scripting languages (Python, AMPScript, JavaScript), HTML, CSSGeneral understanding of JSON, XML, REST, and SOAP APIsFamiliarity with tools like Postman, Jira, and Confluence.Salesforce Marketing Cloud certification(s), such as Administrator, Email Specialist or DeveloperGreat Benefits
Health, dental, and vision insurance with employer contribution.Short-term disability coverage.401k plan with matching.Annual performance bonus and quarterly award drawings.Paid vacation, sick time, and federal holidays.Professional training and certification tracks.Flexible work options, including work-from-home.Regular company events and volunteer outings.Fun, relaxed work environment and culture.
About Us
Response Labs is a team of passionate digital marketing professionals specializing in CRM and loyalty marketing. We thrive on creating meaningful connections between brands and customers to Make Every Message Matter.
