What are the responsibilities and job description for the Digital Marketing Specialist position at Ria Money Transfer?
Description
Ria Money Transfer, a business segment of Euronet Worldwide, Inc. (NASDAQ: EEFT), delivers innovative financial services including fast, secure, and affordable global money transfers to millions of customers along with currency exchange, mobile top-up, bill payment and check cashing services, offering a reliable omnichannel experience. With over 600,000 locations in nearly 200 countries and territories, our purpose remains to open ways for a better everyday life.
We believe we can create a world in which people are empowered to build the life they dream of, no matter who they are or where they are. One customer, one family, one community at a time.
This Job Is Perfect For You If
- Bilingual – English/Spanish
- You want to have a visible impact on your future company's growth
- You love to learn new things, in an ever changing and challenging environment
- You do not get discouraged easily
About The Role
As a Digital Marketing Specialist, you are more than a marketer—you are a creator, a storyteller, and a strategist. You will play a key role in developing and executing multi-channel marketing strategies that engage, acquire, and retain money transfer customers across our key countries we support in the Americas.
Key Responsibilities
- Develop and execute paid marketing strategies tailored to global money transfer audiences with cultural nuance and empathy
- Collaborate with creative teams and external contractors to write scripts, plan campaigns, and produce compelling ads (video, static, social, etc.)
- Manage relationships with external media and creative agencies to ensure timely campaign execution across platforms like Google, Meta, and Apple Search Ads
- Create campaign performance reports and share insights and recommendations with stakeholders
- Use market and customer insights to inform creative direction, messaging, and media placement
- Help inform and collaborate with internal stakeholders and partners to ensure regional cultural context is applied to the core audience needs for the campaigns
- Support cross-functional projects across digital, design, product, and customer service teams
What You’ll Bring
- 2–4 years of experience in digital marketing or growth marketing, with an emphasis on paid media and creative development
- Ability to write, edit, and communicate effectively in both Spanish and English
- Experience writing ads and video scripts, and translating capabilities
- Strong project management skills; comfortable managing freelancers or creative vendors (video editors, designers, etc.)
- Experience working with media agencies and running campaigns on Google, Meta, TikTok, and programmatic platforms
- Analytical mindset—comfortable working with data to make campaign decisions
- Bachelor's degree preferred
Bonus Points For These
- Experience with Branch, Looker, Amplitude, or Power BI
- Agency experience
Location & Work Environment:
- Hybrid work environment - Denver, CO
- Occasional travel for team or agency collaboration may be required
Why Choose Ria?
In this business, humility can be hard to come by. We put others ahead of ourselves, the way our customers do every day. Because this isn’t just business, it’s personal. People deserve much more than just a fair price. They deserve empathy, hope and ultimately respect.
This how we do right by people and their needs – not more, not less.
We never rest, we raise the bar and put people first.
We work hard and take nothing for granted.
We facilitate possibilities in every possible way.
We champion people’s needs, today and tomorrow.
We open ways for a better everyday life.
Perks & Benefits
- Medical, Dental & Vision Insurance
- 401K Plan with Match
- Employee Stock Purchase Plan
- Paid Vacation / Sick Leave
- Hybrid Work Schedule
- Tuition Assistance
- Growth Opportunities
- Corporate gatherings, team bonding events, and much more!
Ria Money Transfer offers a competitive salary and benefits package. The reasonable estimated pay for this role ranges from ($75,000 USD to $90,000 USD). Actual compensation is based upon factors such as the candidate’s skills, qualifications, and experience. In addition, Ria Money Transfer offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental and vision benefits, a 401(K) plan, Paid Vacation/ Sick Leave and more.
Ria Money Transfer is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Check out our website to learn more about the company at: http://www.riamoneytransfer.com/
The position responsibilities outlined above are intended to define the general contents and requirements to perform this job. It is not to be taken as a complete statement of responsibilities or requirements. This job description does not restrict the Company’s right to assign or reassign duties and responsibilities to this job as needed.
Salary : $75,000 - $90,000