What are the responsibilities and job description for the Senior Marketing Operations Manager position at Rinsed?
At Rinsed, we are building software to run the $15bn Car Wash industry.We're a B2B SaaS company, providing car washes with all the tools they need to transition to a subscription model. Modern car washes are fully-automated tunnels that can wash over 200 cars / hr, and they are moving from selling single washes to all-you-can-wash subscriptions. We are giving this $15bn underserved market the tools to manage and grow their subscription revenue.We are a small team, who just raised our Series B from VMG Technology in addition to our Series A from Founder's Fund and Bedrock Capital. We are currently installed at over 3,000 car washes nationally helping to manage more than 8 million car wash memberships. What we've built so far is just the beginning. Get to be part of the founding DNA of building a great product, a great culture, and a great company!Rinsed is looking to hire an experienced Senior Marketing Operations Manager that plays a pivotal role in optimizing the efficiency and effectiveness of our Marketing department. Treating the Marketing team as your customer, your goal is to empower and enable them to operate as autonomously as possible. This role will report to the VP of Marketing and will work closely with Sales Ops, CS Ops, and Data. Your primary goals will be to build, launch and manage intent / lead tracking, manage the marketing tech stack, and make sure that the marketing data is tracking.Responsibilities : Help build and deploy lead tracking and scoringManage our Marketing tech stack like HubSpot and othersDevelop and monitor marketing team metrics to track performanceDevelop and implement automated email campaigns, lead nurturing programs, and customer journey workflows to drive engagement and conversionsOwn and drive marketing operations strategy and objectives (OKRs)Collaborate with cross-functional teams to identify opportunities for organizational efficiency improvements via automation and toolsEstablish standardized inflow processes for handling requests and tickets from Marketing and Sales teams, prioritizing work and adhering to SLAsQualifications : Bachelor's degree in marketing, business administration, or a related field8 years of experience in marketing operations or a similar role, preferably in a B2B technology or SaaS company2 years of experience working within HubSpotDeep understanding of marketing operational processes and work management tools (Asana, Shortcut) with the ability to configure and administer them effectivelyAbility to define business and data requirements needed to automate and measure the effectiveness of marketing and demand generation campaignsExcellent communication and interpersonal skills, with the ability to train and empower stakeholders effectivelyAbility to thrive in a fast-paced and dynamic environment and manage multiple priorities effectivelySalary Range$152,000-$172,000 USDRinsed embraces diversity and is proud to be an equal opportunity employer. As part of our commitment to diversifying our workforce, we do not discriminate on the basis of age, race, sex, gender, gender identity, color, religion, national origin, sexual orientation, marital status, citizenship, veteran status, or disability status. We are also committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact people@rinsed.co.
Salary : $152,000 - $172,000
