What are the responsibilities and job description for the Social Media Specialist - Mumbai Job at Robinsons Cargo & Logistics Pvt. Ltd. in position at Robinsons Cargo & Logistics Pvt. Ltd.?
We are seeking a tech-savvy Social Media Specialist with AI experience to join our team. This role will be responsible for coordinating with our social media agency and leveraging AI tools to enhance our social media presence across professional and social platforms.
Key Responsibilities :
Collaborate with our social media agency to implement and optimize AI-driven social media strategies
Utilize AI tools for content creation, scheduling, and performance analysis
Manage and grow our presence on LinkedIn and other professional / social media platforms
Monitor social media trends and AI advancements in the field
Analyze social media metrics and provide insights to improve engagement
Assist in developing AI-powered chatbots for customer interaction
Coordinate with internal teams to ensure consistent brand messaging across all channels
Qualifications :
Bachelor's degree in marketing, Communications, or related field
Minimum 3 years of experience in social media management
Demonstrated experience with AI tools for social media (e.g., content generation, analytics)
Strong knowledge of LinkedIn and other professional / social media platforms
Proficiency in social media management tools and AI-powered marketing software
Excellent written and verbal communication skills
Ability to work independently and collaboratively in a fast-paced environment
Required Skills :
In-depth understanding of social media algorithms and AI's role in content distribution
Experience with AI-powered social listening and sentiment analysis tools
Familiarity with AI-generated content creation and optimization
Strong analytical skills to interpret AI-driven social media metrics
Ability to adapt quickly to new AI technologies and social media trends
Proficiency in using AI for audience targeting and personalization
Preferred :
Experience with machine learning models for social media prediction
Knowledge of natural language processing (NLP) applications in social media
Familiarity with AI-powered image and video editing tools
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