What are the responsibilities and job description for the Head of Marketing position at Rumble?
About Rumble:
Rumble is a high-growth neutral video platform that is creating the rails and independent infrastructure designed to be immune to cancel culture. Rumble’s mission is to restore the Internet to its roots by making it free and open once again.
Rumble is seeking a Head of Marketing who will be responsible for developing and executing a comprehensive marketing strategy, overseeing all aspects of marketing activities, including community development, social media management, paid marketing, event management, content strategy, and media buying, which are all driven by Rumble’s KPIs while leading a team of marketing professionals to achieve business objectives and drive company growth.
Key Responsibilities:
Rumble is an equal opportunity employer. We promote an equal playing field where everyone has the same opportunities regardless of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.
Rumble is an active participant in the e-verify program.
Physical demands of the position:
While performing the duties of this job, the employee is regularly required to sit for prolonged periods of time while using a computer and/or keyboard. The employee is required to communicate verbally and hear. The employee may be required to walk, reach with hands and arms, balance, and stoop or kneel. The employee may occasionally be required to lift and/or move up to 15 pounds. Specific vision abilities required by this job include clarity of vision at approximately 20 inches or less (i.e., working with small objects or reading small print), including the use of computers.
Rumble is a high-growth neutral video platform that is creating the rails and independent infrastructure designed to be immune to cancel culture. Rumble’s mission is to restore the Internet to its roots by making it free and open once again.
Rumble is seeking a Head of Marketing who will be responsible for developing and executing a comprehensive marketing strategy, overseeing all aspects of marketing activities, including community development, social media management, paid marketing, event management, content strategy, and media buying, which are all driven by Rumble’s KPIs while leading a team of marketing professionals to achieve business objectives and drive company growth.
Key Responsibilities:
- Marketing Strategy & Execution: Develop and implement a marketing plan that supports business goals, using community outreach, social media, events, and content marketing.
- Lead Generation: Create strategies to generate quality leads for the sales team, ensuring alignment with sales goals.
- Campaign Management: Oversee campaign creation, launch, and monitoring, managing budgets, timelines, and performance metrics.
- Team Leadership: Lead and mentor a team of marketing professionals, ensuring effective collaboration and project execution.
- Resource Allocation & Budgeting: Manage marketing resources and budgets efficiently, ensuring optimal ROI.
- Performance Monitoring & Analysis: Track campaign performance, analyze data, and provide insights on effectiveness.
- Cross-Department Collaboration: Work with sales, product development, and customer service to align marketing efforts with overall business objectives.
- Event Management: Plan and execute events, ensuring successful brand engagement and lead generation.
- Content & Media Buying: Develop content strategies and manage media buying to ensure optimal placement and cost efficiency.
- Other Duties: Take on additional responsibilities to support the business’s marketing goals.
- Conducts interviews, hires, trains, and mentors department staff to ensure a high-performing and motivated team.
- Manages the daily workflow of the department, ensuring tasks are prioritized effectively and deadlines are met.
- Provides ongoing guidance and support to team members, fostering their professional growth and development.
- Monitors team performance, offering constructive feedback and addressing any challenges to maintain productivity and efficiency.
- Marketing Experience: At least 5 years of professional experience in marketing, with a proven ability to lead and execute successful campaigns across various channels.
- Agency Experience: Proven track record of executing marketing strategies and delivering on KPIs for large brands, demonstrating a deep understanding of client needs and market dynamics.
- Startup Experience: Experience working in fast-paced, high-growth environments, with a “do-it-yourself” mindset. While we are a public company, we prioritize speed and adaptability, and we expect the same from you.
- Marketing Expertise: Strong background in community development, social media management, paid marketing, event planning, content strategy, and media buying.
- KPI Development: Experience in setting clear and measurable KPI goals for marketing teams, ensuring alignment with overall business objectives and driving results.
- SEO Knowledge: Solid understanding and hands-on experience with SEO best practices, tools, and strategies to drive organic traffic and improve search rankings.
- American Marketing Association (AMA) Certification
- Bachelor’s degree in business journalism, marketing or communications
- $133,000 - $159,000 CAD base benefits equity
- $173,000 - $209,000 USD base benefits equity
- We are making a significant financial impact for our video creator community; we’re proud of their success stories
- We enjoy challenging the status quo and going head-to-head against Big Tech
- We aren’t afraid to try new things; we act fast and want to win
- We pay competitive salaries and provide great benefits
Rumble is an equal opportunity employer. We promote an equal playing field where everyone has the same opportunities regardless of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.
Rumble is an active participant in the e-verify program.
Physical demands of the position:
While performing the duties of this job, the employee is regularly required to sit for prolonged periods of time while using a computer and/or keyboard. The employee is required to communicate verbally and hear. The employee may be required to walk, reach with hands and arms, balance, and stoop or kneel. The employee may occasionally be required to lift and/or move up to 15 pounds. Specific vision abilities required by this job include clarity of vision at approximately 20 inches or less (i.e., working with small objects or reading small print), including the use of computers.
Salary : $133,000 - $209,000