What are the responsibilities and job description for the Marketing Director position at RV Depot?
Job Overview
We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand's growth and visibility. The ideal candidate will possess a deep understanding of various marketing channels and strategies. This role requires a strategic thinker with strong leadership skills who can effectively manage budgets, analyze market trends, and develop innovative marketing campaigns that resonate with our target audience.
Responsibilities
- Develop and implement comprehensive marketing strategies to increase sales
- Oversee the creation and execution of email marketing campaigns, ensuring alignment with overall marketing objectives.
- Manage the marketing budget, allocating resources effectively across various channels.
- Optimize website content for SEO using best practices to enhance online visibility.
- Analyze campaign performance using analytics tools to measure effectiveness and identify areas for improvement.
- Foster relationships with advertising partners to maximize outreach opportunities.
- Implement AI into all processes.
Requirements
- Proven experience in a senior marketing role, preferably as a Director or similar position.
- Strong knowledge of email marketing, budgeting, SEO, WordPress, social media marketing, performance marketing, advertising sales, and analytics.
- Exceptional leadership skills with the ability to inspire and motivate a team.
- Excellent communication skills, both verbal and written.
- Strong analytical mindset with the ability to interpret data and make informed decisions.
- Creative thinker with a passion for developing innovative marketing solutions.
- Ability to work collaboratively across departments to achieve common goals.
Join us in shaping the future of our brand through strategic marketing initiatives that drive results!
Job Type: Full-time
Pay: $60,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Vision insurance
Schedule:
- 8 hour shift
Work Location: In person
Salary : $60,000 - $100,000
