What are the responsibilities and job description for the Performance Marketing Analyst position at RVO Health?
AT A GLANCE
The Performance Analytics Team is within the Direct Ad Sales group at Healthgrades. We're responsible for driving Healthgrades' growth through monitoring, evaluating, and optimizing against KPIs to remain a best in class performer. We love data, enjoy solving problems, can always find a solution, and have a fun time getting there.
As an Analyst on the team, you will update and aggregate data from various sources on campaign performance of content, video, and display advertising to prove the effectiveness of our client programs. Our analysts work closely with other teams on client deliverables, process and efficiency improvements, and collaborate with internal and external stakeholders on tests to reach qualified audiences at scale.
Where You'll Be
To prioritize togetherness, culture, and accountability, RVO Health operates on an in-office work schedule. We expect employees to work from our New York office in Union Square on Tuesdays, Wednesdays and Thursdays. You are welcome to work remotely Mondays and Fridays if you wish.
250 Park Ave South
New York, NY 10003
What You'll Do
- Develop client reports based on media metrics, goals and KPIs
- Update and aggregate data from various sources on campaign performance of content, video, and display advertising.
- Develop and ensure high quality appearance and accuracy of monthly report templates and data.
- Internal analysis and perform campaign checks used to ensure the timely adjustment / optimization of campaigns.
- Develop ad hoc reports and analysis from Adobe Analytics, DCM / GAM, and other analytics platforms data as needed
- Process raw data into usable formats to support analysis that delivers key insights.
What We're Looking For
Pursuant to various state Fair Pay Acts, below is a summary of compensation elements for this role at the company. The following benefits are provided by RVO Health, subject to eligibility requirements.
Who We Are :
Founded in 2022, RVO Health is a new healthcare platform of digital media brands, services and technologies focused on building relationships with people throughout their health & wellness journey. We meet people where they are in their personal health journeys and connect them with both the information and the care they need. RVO Health was created by joining teams from both Red Ventures and UnitedHealth Group's Optum Health. Together we're focused on delivering on our vision of a stronger and healthier world.
RVO Health is comprised of Healthline Media (Healthline, Medical News Today, Psych Central, Greatist and Bezzy), Healthgrades, FindCare and PlateJoy; Optum Perks, Optum Store and the virtual coaching platforms Real Appeal, Wellness Coaching, and QuitForLife.
We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.
RVO Health is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at RVO Health is based solely on a person's merit and qualifications.
We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodations@rvohealth.com.
We do not provide visa sponsorship for this role at this time.
RVO Health Privacy Policy :
Salary : $64,000 - $75,000
