What are the responsibilities and job description for the Marketing Manager position at S4 Search Partners LLC.?
Job Description
Job Description
Marketing Manager Freight & Logistics
The freight and logistics industry is a fast-moving, ever-evolving world where strong brands stand out. If you're a strategic marketer who thrives on creating impact, this is your chance to shape the future of a growing company.
We're looking for a Marketing Manager who understands the pulse of B2B marketing and knows how to engage decision-makers in the logistics and freight brokerage space. This role isnt just about campaignsits about building a brand that resonates, drives leads, and converts them into long-term business relationships.
What Youll Do
Craft a Powerful Brand Story Develop and execute a marketing strategy that makes us stand out in the competitive freight industry.
Drive Digital Growth Manage online marketing efforts, including SEO / SEM, Google Ads, social media, and email campaigns to increase visibility and lead generation.
Create Engaging Content Develop blog posts, case studies, white papers, and videos that showcase expertise and build trust with potential clients.
Generate & Nurture Leads Oversee lead generation strategies, from paid ads to webinars and email nurturing campaigns, ensuring prospects move smoothly through the sales funnel.
Measure What Matters Track key performance metrics, analyze data, and refine marketing strategies for continuous improvement.
Stay Ahead of the Market Keep an eye on industry trends, competitors, and customer needs to refine messaging and positioning.
Collaborate & Innovate Work closely with sales, operations, and leadership to align marketing efforts with business goals.
Own Event Marketing Plan and manage trade shows, industry events, and webinars to expand reach and generate new opportunities.
What You Bring
- 4 years of marketing experience in B2B industries, preferably in freight, logistics, or transportation.
- Proven success in executing multi-channel marketing strategies that drive engagement and revenue.
- Technical know-how in SEO / SEM, Google Analytics, content management systems, email marketing, and CRM / marketing automation platforms.
- Strong storytelling & messaging skills to connect with the right audience and drive conversions.
- Creative problem-solving to develop innovative campaigns that cut through the noise.
- Data-driven mindset to measure success and optimize marketing efforts.
- Bachelors degree in Marketing, Business, Communications, or related field (MBA or marketing certifications are a plus).
Why Join?
If you're ready to lead marketing efforts that make a real impact, wed love to hear from you. Apply today!
