What are the responsibilities and job description for the Email Marketing Automation Specialist position at SAGE GROUP?
Job TitleEmail Marketing Automation Specialist Job DescriptionAre you looking to join one of the most highly skilled Email Marketing Automation teams? We put a huge emphasis on upskilling and accreditation so if you're looking to develop your skills in a global SaaS company our Email Marketing Automation Specialist role could be the perfect opportunity for you.
The Marketing Automation Specialist will work as part of our Global Marketing Operations team. You'll be responsible for best practice creation, design, development and optimization of the buyer journey. This is a varied role not only in terms of the campaigns you'll be building (across email, landing pages, and forms) but also managing email production, test design, quality, and reporting. Your key stakeholders will be Campaign Managers who you'll work with to understand their needs and use your expertise in order to advise on the best solution for them.
Location - This role is hybrid, 3 days per week out of our Atlanta Office (Ponce City Market - 619 Ponce de Leon). Key ResponsibilitiesYou will implement A/B testing strategies, personalized content, and dynamic messaging to enhance campaign performance and customer engagement. The role involves managing both one-off and always-on triggered campaigns with complex workflows, optimizing lead flow between Eloqua and Salesforce, and ensuring compliance with brand guidelines and data privacy regulations like GDPR and CCPA. Additionally, you will create and update campaign pages in Sitecore, integrate gated content forms, and manage webinars using GoToWebinar. By monitoring and reporting on campaign performance, you will provide actionable insights and best practices to stakeholders. You will also empower digital marketers in executing campaigns, events, paid media, and social activities while acting as a domain expert, offering guidance on data strategy, segmentation, and technical campaign setup.
Minimum Qualifications
Video: https://www.youtube.com/watch?v=h1-vs3zIpnc
LI-CH1 FunctionPerformance Marketing CountryUnited States Office LocationAtlanta Work Place typeHybrid AdvertWorking at Sage means you're supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.
Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.
Learn more about working at Sage: sage.com/en-us/company/careers/working-at-sage/
Watch a video about our culture: youtube.com/watch?v=h1-vs3zIpnc
We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.
Learn more about DEI at Sage: sage.com/en-us/company/careers/diversity-equity-and-inclusion/
The Marketing Automation Specialist will work as part of our Global Marketing Operations team. You'll be responsible for best practice creation, design, development and optimization of the buyer journey. This is a varied role not only in terms of the campaigns you'll be building (across email, landing pages, and forms) but also managing email production, test design, quality, and reporting. Your key stakeholders will be Campaign Managers who you'll work with to understand their needs and use your expertise in order to advise on the best solution for them.
Location - This role is hybrid, 3 days per week out of our Atlanta Office (Ponce City Market - 619 Ponce de Leon). Key ResponsibilitiesYou will implement A/B testing strategies, personalized content, and dynamic messaging to enhance campaign performance and customer engagement. The role involves managing both one-off and always-on triggered campaigns with complex workflows, optimizing lead flow between Eloqua and Salesforce, and ensuring compliance with brand guidelines and data privacy regulations like GDPR and CCPA. Additionally, you will create and update campaign pages in Sitecore, integrate gated content forms, and manage webinars using GoToWebinar. By monitoring and reporting on campaign performance, you will provide actionable insights and best practices to stakeholders. You will also empower digital marketers in executing campaigns, events, paid media, and social activities while acting as a domain expert, offering guidance on data strategy, segmentation, and technical campaign setup.
Minimum Qualifications
- Minimum 3 years of experience in Marketing Automation with advanced email marketing expertise.
- At least foundational understanding of HTML and CSS for minor edits
- Solid comprehension of data systems, flow, and management, with strong analytical and data-driven marketing skills.
- Experience using Eloqua, Sitecore, ON24, Salesforce or similar tools
- Competitive annual bonuses
- Comprehensive health, dental, and vision coverage
- 401(k) retirement match (100% matching up to 4%)
- 32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday)
- 18 weeks of paid parental leave for birth, adoption, or surrogacy offered 1 year after the start date
- Work Away, an opportunity to work & play for 10 weeks in any country of your choice (from a Sage-approved list)
- 5 days paid yearly to volunteer (through Sage Foundation)
- $5,250 tuition reimbursement per calendar year starting 6 months after the hire date
- Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
Video: https://www.youtube.com/watch?v=h1-vs3zIpnc
LI-CH1 FunctionPerformance Marketing CountryUnited States Office LocationAtlanta Work Place typeHybrid AdvertWorking at Sage means you're supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.
Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.
Learn more about working at Sage: sage.com/en-us/company/careers/working-at-sage/
Watch a video about our culture: youtube.com/watch?v=h1-vs3zIpnc
We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.
Learn more about DEI at Sage: sage.com/en-us/company/careers/diversity-equity-and-inclusion/
