What are the responsibilities and job description for the Amazon Advertising Manager Job at SBH Fashion in Denver position at SBH Fashion?
Consumer electronics company based out of Boulder, CO is hiring an Amazon Advertising Manager. Preferably, this role will be based out of Colorado but open to seeing talent elsewhere.
Responsibilities :
- Own and operate advertising portfolios across key regions, setting the strategy and establishing systems to hit KPIs consistently.
- Build a team of overseas talent to help drive success.
- Manage campaign matrix per region to ensure adequate coverage across all products, categories, and targeting tactics.
- Evolve the global Amazon Advertising strategy; analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each region.
- Define and track advertising relevancy metrics to assess performance and identify areas for optimization.
- Maintain strong optimization routine and structure utilizing Skai and bulk optimization sheets to hit weekly and monthly TACoS, ACoS, and revenue targets.
- Manage global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline.
- Regularly use A / B testing and experimentation to improve campaign performance and user engagement.
- Work with the Product and Marketing teams to ensure consistent messaging and positioning across all advertising touchpoints.
- Partner with the Content team to ensure that product listings and advertising creatives are optimized for performance.
- Collaborate with regional teams to ensure that Amazon advertising strategies and creatives are aligned with local market conditions and customer preferences.
- Stay up to date with Amazon advertising trends and changes, ensuring the brand remains at the forefront of the Amazon marketplace.
Required Qualifications :
Salary : 100,000-110,000
Seniority level : Mid-Senior level
Employment type : Full-time
Job function : Marketing and Sales
Industries :
Staffing and Recruiting
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Salary : $100,000 - $110,000