What are the responsibilities and job description for the Software Marketing Manager position at Schneider Electric?
Job Description:
Key Responsibilities
Let us learn about you! Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
About Our Company:
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.
You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
The Software Marketing Manager is a skilled collaborator and leader who will play a major role in managing, planning, and executing high quality marketing campaigns for the software solutions in our Sustainability Business. You will be a member of a global sustainability marketing team, and a critical collaborator with our product and commercial teams to drive marketing activities ranging across thought leadership development, lead generation, and sales enablement.
This is a unique opportunity for a motivated and creative individual to join a highly engaged and effective team in a rewarding and rapidly changing industry. The successful candidate will be a strategic thinker with an entrepreneurial spirit, who enjoys exploring new digital methods to capture demand in an evolving marketplace. You will join a digitally focused marketing team who are champions for helping companies of all sizes tackle climate change with new software solutions.
Key Responsibilities
- Digital Marketing Techniques: Deliver an innovative, digital-first marketing plan to support the business’s revenue targets within our growing software and SaaS portfolio. Leverage tactics of the marketing mix across paid, owned and earned; with a particular focus on innovative, digital methods to reach our potential customers and track results. A spirit of curiosity and experimentation is critical as we explore ways to gain new customers.
- Content Creation: Work independently or with a third-party agency to unleash your creativity and design engaging, attractive, effective pieces in a wide range of formats. These include advertisements, videos, social media assets, blog articles and presentations. An eye for design, ability to create crisp value propositions, and to engage and educate through our content is key.
- Strategic Sustainability and Software Marketing Expertise: Develop a deep understanding of sustainability trends and regulations, and how they influence our marketing strategy. Understand the SaaS and software competitive landscape and identify how best to differentiate our products in this growing space.
- Customer-First Approach: Understand client needs to target varied user personas from large corporations, small-and-medium sized businesses, and solution providers. With this customer knowledge, target our ideal audience with communication and materials to engage their interest and deliver marketing qualified leads to the business that lead to new users and revenue.
- Stakeholder Management & Communication: Engage in frequent collaboration with internal stakeholders to ensure prompt alignment, timeliness, communication, and flawless execution of all marketing activity. Communicate marketing plan and results to leadership on a quarterly basis.
- Measurement and Insights: Apply a test-and-learn approach to all marketing activity. Analyze existing data and historical trends to understand what is working best and adapt quickly, sharing your learnings with the team.
The Secret Sauce
- A passionate, well-respected, natural born leader and collaborator with a go-get attitude.
- Creativity, and a high degree of initiative and proactive management.
- Courageous spirit, willing to try new approaches and learn what marketing techniques and channels work best for our audience
- Ability to work well with all levels of the organization.
- Flexible and fast learner who is coachable with a drive for continuous improvement
For this U.S. based position, the expected compensation range is $96,000 - $144,000 per year, which includes base pay and short-term incentive.
The compensation range for this full-time position applies to candidates located within the United States. Our salary ranges are determined by reviewing roles of similar responsibility and level. Within the salary range, individual pay is determined by several factors including performance, knowledge, job-related skills, experience, and relevant education or training. Schneider Electric also offers a comprehensive benefits package to support our employees, inclusive of medical (with member reward points), dental, vision, and basic life insurance, Benefit Bucks (credits to apply towards your benefits) flexible work arrangements, paid family leaves, 401(k) match, well-being and recognition (including service anniversary) programs, 12 holidays per year, 15 days of paid time off per year (pro-rated in the first year of employment based on start date), opportunity to purchase company stock (eligibility depends on start date), and military leave benefits.
You must submit an online application to be considered for the position. The Company will accept applications on an ongoing basis until the position is filled.
Qualifications:
Essential skills, qualifications
- 3-5 years’ experience and demonstrable performance marketing a B2B SaaS or software solution is required
- Experience using AI-tools that support marketing teams and with broad AI concepts necessary to promote the applicability and value of the technology within our software
- Proven track record of translating business objectives into innovative and disruptive programs, delivering leads to a high-performing sales team.
- Experience managing paid search, PPC, social and LinkedIn advertising campaigns
- Experience and interest in energy or sustainability industries strongly preferred.
- An aptitude for and skillset in graphic design is particularly desirable. These skills will be used to ensure our assets (i.e., graphics, sales sheets, slideware) are effective and compelling for both internal and external use.
- Demonstrated ability to drive go-to-market strategies, synthesize complex topics, create compelling value propositions. Some mix of writing, design, and/or presentation samples must be provided.
- Proficient in Microsoft Office (Word, Excel, PowerPoint). Advanced PowerPoint skills preferred.
- Excellent communication, presentation, and budget management skills.
- Strong project management skills, with experience using workflow management platforms
- Personal qualities such as: self-driven, passionate, collaborative, influential, perseverant, reliable, direct, curious, and creative
Preferred Location:
United States, Eastern-time preferred
Let us learn about you! Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.
Become an IMPACT Maker with Schneider Electric – apply today!
€36 billion global revenue
13% organic growth
150 000 employees in 100 countries
#1 on the Global 100 World’s most sustainable corporations
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.
You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Salary : $96,000 - $144,000
