Associate Director of Graduate and Online Admission and Coordinator of Healthcare Recruitment

SUMMARY OF RESPONSIBILITIES

The Associate Director of Graduate and Online Admission and Coordinator of Healthcare Recruitment assists the Director of Admission in advancing Schreiner University’s mission and enrollment initiatives for our graduate and online programs. Maintains open lines of communication and partnerships with leaders of regional and national healthcare organizations, nursing professionals, and stakeholders to generate and increase new student enrollment for Schreiner University’s RN to BSN and Vocational Nursing (VN) programs.

The Associate Director will recruit and guide prospective students through the admissions process for our Online and Graduate Programs. They will work closely with each graduate program and various partners to support student recruitment and new student enrollment objectives. This individual must be professional, knowledgeable about our online and master’s program offerings, and customer service-focused with a problem-solving mindset and a poised, professional demeanor.

This position will require a flexible work schedule, including some nights and weekends, and a willingness to travel on an occasional basis is necessary.

ESSENTIAL FUNCTIONS

• Serve as the primary point of contact for prospective students, providing exceptional customer service.
• Guide students through the application process, ensuring timely responses to inquiries and application submissions.
• Maintain contact via phone, email, text, and video conferencing to assess student interests and needs.
• Recruit for Schreiner’s online RN/ADN to Bachelor of Science in Nursing (OBSN) program and campus-based Vocational Nursing program.
• Recruit for Schreiner’s Online MBA program.
• Recruit for SU Online undergraduate degree programs.
• Coordinate with recruitment and enrollment partners for our graduate nursing and graduate education programs.
• Identify, evaluate, and prioritize potential healthcare partners based on alignment with Schreiner University’s enrollment goals, market potential, and strategic fit.
• The ideal candidate will be able to effectively steward partnerships, foster strong relationships and ensure collaboration aligns with our organization’s mission and goals.
• Build and maintain robust partnerships with healthcare organizations, nursing professionals, and related stakeholders.
• Monitor and analyze admissions funnel and partnership performance metrics, adjusting strategies to maximize effectiveness and return on investment.
• Work with nursing organizations, the military, and other groups to establish additional opportunities to promote Schreiner’s OBSN program.
• Negotiate partnership agreements.
• Follow up with applicants, admitted and enrolled students at various stages of the admission process, from initial interest to enrollment, orientation, registration, and course selection, and serve as an advisor as they move to graduation, leveraging Schreiner’s customer relationship management solution (JRM).
• Regularly communicate with Schreiner’s RN to BSN and Vocational Nursing Program Directors to provide feedback from partners and nurses.
• Ensure compliance with all university policies, state and federal regulations, and accreditation standards.
• Use professional initiative to develop an original marketing plan using the department’s resources. This includes creating unique and different strategies to meet enrollment goals as conditions and requirements of the marketplace change. Establishing long-lasting relationships with counseling professionals, parents, alums, and others is essential.

• Must be able to speak and present to a broad and varying audience to effect and drive applications and admissions to the University. This includes interacting with students, employers, undergraduate program directors, career services staff, regional economic development organizations, and others.
• Present on and off campus and deliver a compelling case for enrollment at Schreiner in an individual and group setting. While attending high-volume expositions to recruit students, the Associate Director must quickly formulate positive attributes of the University to effectively persuade and match potential students and families to our campus.

• The ability to operate in several databases simultaneously. This includes using Salesforce, Jenzabar, PowerFAIDS, and others. Must be able to navigate the systems to provide high customer service to the public. Must understand the parameters for running one’s own reports to monitor goal progress and use the data to make decisions in recruitment territory management.

• Contact potential students via telephone, text, and email during and after regular business hours. Must respond to the requests for information to help students decide whether to attend Schreiner.
• Be financially prudent and given the autonomy to make decisions that allow purchasing goods and services to drive enrollment needs.
• Plan, organize, and execute a variety of on-campus and off-campus events. This includes planning from the inception, invite preparation, messaging potential students and families, and then running the event. These could include and are not limited to on-campus open houses or off-campus receptions.
• Work cooperatively with faculty to understand the needs of the academic departments in marketing the university to potential students, parents, or counselors.
• Present to small or large groups; conduct student interviews; provide information and guidance to prospective students and their families.
• Prepare regular year-to-date and final progress reports for the Director.
• Other duties assigned by Director.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED

• Minimum education level: Bachelor’s degree
• Three years of successful work experience in education, recruiting, sales or a related field.
• Demonstrated confidence and ability to call on high-level executives and leadership.
• Extraordinary interpersonal and active listening skills, with the ability to build rapport.
• Strong verbal and written communication skills for phone, email, text, conversations, and presentations.
• Well-organized, methodical, systematic, and critical thinker who can successfully handle competing priorities and manage projects.
• Professional, energetic, positive attitude, self-motivated, resourceful, with attention to detail.
• Experience with and ability to develop and use computer applications and capabilities to produce correspondence, reports, and tools for analysis and review, i.e., Outlook, Word, and Excel.
• Ability to travel frequently, including overnight travel.
• Ability to work weekends and evening hours to meet job requirements.
• Thorough knowledge in the use of the Internet and Microsoft Office (Outlook, Excel, Word, and Calendar).
• Proficient knowledge in the use of a customer relationship management (CRM) system.
• Must have a valid Texas driver’s license, related insurance, and a good driving record.

OTHER DUTIES AS ASSIGNED

• Support the overall team effort of the admissions office as needed.
• Generates inquiries, applications, interviews, and commits for prospective students.
• Maintain University safety rules.
• Other duties as assigned by the Director of Admission.

SAFETY HAZARDS OF THE JOB

• Minimal hazards in a general office working condition as long as safety is followed in keeping power cords fastened to floors, walkways clear, filing cabinets closed, chairs in place, etc. x yes ___no
• Chemical Hazards __yes x no
• Biological Hazards __yes x no
• Personal Protective Equipment needed: ___yes x no