What are the responsibilities and job description for the Product Marketing Manager, Research - AI Agent position at SendBird?
We are looking for a contract Product Marketing Manager to cut through the noise, uncover market insights, and inform product strategy in one of the fastest-growing and most competitive AI markets. If you thrive in a 0-1 environment, are ready to dig into the AI agent market - where hype often moves faster than reality, competition is fierce, and clarity is rare - and know how to turn insights into tangible impact, then this is where you belong.
Our research-driven Product Marketing Manager (PMM) will bridge market insights with go-to-market execution. This role is critical in defining the future of AI agents and identifying market trends, competitive shifts, and customer needs to shape product direction. You’ll work at the intersection of market research, product strategy, and GTM execution, driving category creation in one of the fastest-moving industries.
You’ll dig deep into market dynamics, competitive insights, and customer pain points—then translate those findings into clear positioning, compelling narratives, and impactful GTM strategies.
This is a 6-month temporary position that could have the option to extend or convert to full-time. This position reports onsite in our San Mateo office at least 3 days per week.
What you’ll do
- Drive market intelligence : Conduct deep research on the AI agent space, identifying unmet customer needs, competitive gaps, and emerging trends to inform product direction
- Turn insights into action : Translate market findings into strategic recommendations that shape product development and GTM motions for maximum impact
- Validate and refine positioning : Collaborate with Product and Sales teams to test hypotheses, ensuring our roadmap and GTM strategy align with real customer demand
- Build a continuous feedback loop : Establish processes to systematically capture, synthesize, and operationalize market and customer insights, ensuring ongoing alignment between the product roadmap and evolving market needs.
Who you are :
What you bring :
Why join us?
Pay Transparency
We set standard cash compensation ranges for all roles based on function, level, and geographic location. To determine our ranges, we utilize a variety of compensation data benchmarked against similar-stage growth companies. A reasonable estimate of the current salary range for this role is $70 - $80 / hour. This range is specific to the San Francisco Bay market. We consider several factors when making final compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, and other business and organizational needs which may cause your specific offer to vary from the amount listed above.
What diversity and inclusion mean to us
There is no such thing as a perfect candidate and the best employees come from a wide range of backgrounds, experiences, and skill sets. Sendbird is a place where everyone can learn and grow. We respect, promote, and encourage diversity for equal employment opportunities and encourage you to apply if this role excites you.
About Sendbird
Sendbird is on a mission to build the AI workforce of tomorrow. We are the omnichannel AI agent platform enterprises choose to elevate customer experience. Trusted by 4, of the world’s most popular apps—including industry leaders like Match Group, Rakuten, Yahoo, and Coupang—Sendbird powers over 7 billion messages every month.
By combining omnichannel AI with our battle-tested, award-winning communication APIs, Sendbird enables businesses to build AI agents that deliver meaningful customer connections at scale.
Headquartered in California, Sendbird is backed by ICONIQ, SoftBank, Tiger Global, Y Combinator, and other top investors.
Salary : $70 - $80
