What are the responsibilities and job description for the Marketing Director position at Serv Recruitment Agency?
Optimum and Southwest Women’s Oncology are seeking a dedicated and driven Marketing Director to join our high-performance team in Albuquerque, New Mexico.
Optimum brings all available resources together to help their clients achieve their Optimum Self in any aspect of their lives, or in simple terms: to be as good as they can be for as long as they can. Optimum is a world-class Medical Spa & Rejuvenation Center focused on helping people become the best versions of themselves. They also offer cutting-edge biohacking, world-class recovery and health modalities, and medical aesthetic technologies. Optimum serves their clients with expertise, tools and technologies designed to help them reach their goals and maintain them for longer. Optimum is here to create an oasis of success in New Mexico.
At Southwest Women's Oncology (SWWO), they are dedicated to helping women triumph over gynecologic illness through compassion, commitment, and exceptional care. As New Mexico's leading gynecologic treatment center, they combine expertise and compassion to offer each patient the personalized care they deserve.
If you thrive on continuous improvement, customer service, and team development, apply to be a Marketing Director at Optimum and Southwest Women’s Oncology! This opportunity supports our growth by delivering cutting-edge solutions through dedicated associates and team expertise.
Position Responsibilities:
- Develop and execute integrated marketing strategies that drive brand growth and accelerate sales performance across both organizations.
- Lead the creation and implementation of marketing campaigns (digital, print, social, experiential) that align with company objectives and resonate with diverse audiences.
- Analyze customer data and market trends to identify new business opportunities and optimize campaign performance.
- Collaborate with sales and clinical teams to create effective lead generation and conversion strategies.
- Establish KPIs and monitor campaign ROI, reporting performance to senior leadership.
- Manage internal and external marketing resources, agencies, and partners to ensure timely delivery of projects.
Develop compelling messaging and brand voice that aligns with the missions of both organizations. - Elevate brand awareness through community partnerships, events, PR, and influencer collaborations.
- Ensure all marketing and sales activities adhere to ethical standards and industry regulations.
- Provide mentorship and development to marketing and sales staff.
- Stay ahead of industry trends, emerging technologies, and competitor strategies to maintain a competitive edge.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s preferred).
- 10 years of progressive experience in marketing leadership roles, with a strong emphasis on sales strategy and execution.
- Demonstrated success in developing and leading cross-functional teams to exceed revenue goals.
- Proven ability to drive customer acquisition and retention through strategic marketing.
- Expertise in CRM systems, analytics tools, and marketing automation platforms.
- Strong understanding of wellness, aesthetics, or healthcare service industries.
- Exceptional leadership, interpersonal, and communication skills.
- Creative thinker with strong problem-solving abilities and a results-driven mindset.
Our Dream Teammate will have access to:
- Competitive Salary
- Excellent Benefits; Medical, dental, vision, PTO, and 401K
- Performance center complete with a full AI gym suite, recovery modalities, body composition tracking, and state of the art aesthetic modalities.
Location: Albuquerque, New Mexico
