What are the responsibilities and job description for the Email & SMS Marketing Specialist position at SharkNinja?
Our purpose is to positively impact people's lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.
We are seeking a passionate individual to join our growing DTC marketing team. The Email & SMS Marketing Specialist will be responsible for managing email and SMS marketing campaigns, creating automated flows, analyzing marketing performance, generating leads, setting up marketing automation, and using email marketing software to drive sales.
Responsibilities :
Collaborate with cross functional marketing teams to drive email & SMS communications that drive meaningful sales achievements.
- Own the e-mail briefing and SMS marketing execution.
- Assemble content deliverables from cross functional partners.
- Create, schedule, QA and send marketing emails and SMS sends.
- Track primary metric and develop benchmarks inclusive of revenue and engagement metrics.
- Partner with digital team to execute on A / B testing strategies.
- Support strategies for behavioral e-mail and SMS programs inclusive of welcome series, post-purchase and re-engagement programs.
Requirements :
1-3 years of experience in retention, lifecycle, or CRM marketing
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET
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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com
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