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Catering Sales Manager - St. Pete Beach

Sherman Associates
Beach, FL Full Time
POSTED ON 4/7/2025
AVAILABLE BEFORE 4/29/2025

The Hotel Zamora, a beautiful boutique hotel located in St. Pete Beach, FL is seeking an experienced Catering Sales Manager. The Hotel Zamora is under new ownership and management with Sherman Associates, an accomplished and proven real estate development and management company. Our commitment to people and our vision for the future, combined with our history of success spanning decades, makes Sherman Associates who we are today. With stunning views overlooking the Intercoastal Waterway and Gulf of Mexico, the Hotel Zamora provides a luxurious retreat for its guests. Besides relaxing in the beautifully appointed guest rooms, our guests experience intuitive service in our Rooftop Lounge, Sidewalk Restaurant, Private Dining, and Meeting / Banquet space.

The Catering Sales Manager is responsible for partnering with management to drive the Sales & Marketing efforts for the hotel and build strong client relationships. The goal is to maximize banquet and catering revenues in conjunction with over-all revenues. Works closely with support departments that impact sales and provides outstanding customer service on behalf of the property and its ownership. Creates and maintains a unique guest experience, execute on brand standards, and builds awareness of hotel and over-all brand in the local community.

Pay range :   $50,000 - $70,000 bonus eligibility. Pay is based on several factors which vary based on position; including experience, skills, and knowledge the selected individual is bringing to the specific  job.

ESSENTIAL FUNCTIONS

  • Assists GM and Food & Beverage (F&B) Manager with determining annual catering and F&B revenue goals and assists with controlling costs
  • Partners with F&B Manager to provide support in F&B operations
  • Ensures the sales call process is generating maximum profit for the hotel by implementing marketing strategies; analyzes trends and tracks results
  • Champions, prospects, fosters engagement, and raises awareness of the brand
  • Maintains catering sales projections and / or goals by mix of business
  • Keeps current with supply and demand, changing trends, economic indicators, and comp set activities
  • Exemplifies a high professional standard and ensures monthly sales goals are met
  • Provides hands-on support for sales team as leads are generated and new business moves through the sales cycle (from the initial inquiry to definite status)
  • Develops and implements new sales initiatives, strategies, and programs to capture key demographics
  • Continually develops knowledge of the business climate, geographic market, and competition for new and existing accounts
  • Networks and prospects new and existing accounts while developing and maintaining excellent client relationships
  • Responsible for selling / coordinating / detailing meeting space and food and beverage service
  • Develops and delivers account strategy relating to overall hotel performance
  • Responsible for effectively managing revenue by utilizing market industry data and knowledge to secure appropriate business to maximize hotel profitability
  • Responsible for utilizing sales tools / systems to accurately identify, report, forecast and communicate sales data. Ensures integrity of sales data by documenting information in specific brand software on a regular basis
  • Responsible for client satisfaction by ensuring the clients’ needs, wants, concerns and accolades are responded to in a courteous and timely manner as mandated by respective hotel brand and as expected by ownership
  • Ensures effective communication of client needs from sales department to appropriate operational departments
  • Provides follow-up calls and correspondence to clients to encourage repeat business / customer referrals
  • Ensures all company, brand, and department specific training requirements are met
  • Attends all daily, weekly and / or monthly department / hotel meetings to ensure proper communication / planning occurs
  • Completes other tasks and duties as assigned based on business needs

Salary : $50,000 - $70,000

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