What are the responsibilities and job description for the Members & Community Directors (Multiple Regions) position at SHRM?

Members & Community Directors (Multiple Regions)

1800 Duke St, Alexandria, VA 22314, USA Req #1038 Friday, February 21, 2025 SHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces. With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

Summary

The Members and Communities Director (MCD) activates the strategy and initiatives with SHRM State Councils, SHRM Chapters, and communities to achieve SHRM's objectives and goals. The MCD role primarily focuses on business development, account management, and relationship building. With a focus on growing the SHRM community and dual membership (both SHRM member and SHRM chapter member), the Membership Communities Director (MCD) works with affiliates to gain alignment on SHRM initiatives, drive membership acquisition, foster effective communication, and elevate engagement and collaboration that leads to shared business goals in driving membership retention and acquisition, sales of products and services, and promoting SHRM's strategic initiatives. This position serves as the primary account and relationship manager for the SHRM Chapter and State Council distribution channel, providing a single point of contact in an assigned geographic area. The role is critical in building and maintaining relationships with key stakeholders inside SHRM, SHRM affiliates, and the community. This role requires HR expertise, extensive sales and relationship account management, customer service, business operations, project management, consulting, and public speaking experience.

Responsibilities :

Responsible for membership growth through retention and new acquisitions in assigned regions.
Identifies opportunities for growing customer communities in assigned regions. Analyzes data to assess market demand, identify target demographics, and evaluate potential growth opportunities.
Plans and executes strategy to achieve the mission, business, operational, and financial results for SHRM’s State Councils, Professional Chapters, and Student Chapters within their assigned specific geographic region. The MCD partners with key SHRM resources to develop the tools and resources that meet the business objectives of SHRM and the SHRM affiliate.
Responsible for business development, account management, engagement, strategic planning, succession planning, and leadership development of SHRM State Councils, Professional Chapters, Student Chapters, and members (in-chapter and member At Large) within their assigned geographic region. This includes affiliate volunteer leader succession planning, strategic planning, volunteer leader development and training, and leading Core Leadership Areas.
Manages relationships with SHRM State Councils, Professional Chapters, and Student Chapters and coordinates all SHRM stakeholder input in securing SHRM business objectives with the affiliates. This includes member acquisition and retention, member engagement, sales of metered products and services, and volunteer development, engagement, and retention.
Creates and executes an account and relationship plan for each individual key affiliate to meet SHRM and the affiliates' mutual business objectives. Responsibilities include compiling data and key financial information, developing proposed SHRM partnership offerings, ensuring affiliation governance requirements, and achieving financial, membership, and programmatic key performance indicators for SHRM business objectives.
Oversees affiliation, governance requirements, and compliance for Affiliates (State Councils, Professional Chapters, and Student Chapters).
Manages financial and staff resources to meet the goals and objectives of SHRM with key affiliates executing SHRM’s engagement strategy.
Utilizes data analytics tools to assess membership trends and identify areas for improvement.
Manages the affiliate partnership support and branding at SHRM State Councils and Chapter conferences, education programs, and meetings, supporting SHRM's strategic objectives with these affiliates.
Provide strategic guidance, coaching, and education support to develop volunteer leadership within SHRM State Council and Professional and Student Chapters and ensure the alignment of the affiliates with SHRM strategy and objectives.
Provides presentations on SHRM, human resources, and workplace topics at conferences and other settings to support SHRM objectives.
Speaks publicly for affiliates and other businesses while represented by the SHRM Affiliate Presentation Center.
Performs other duties and projects as assigned.

Education & Experience Requirements

Education

Bachelor's Degree from a four-year accredited college or university or equivalent relevant experience and training.

Required :

Eight or more years of recent professional experience in human resources and human resources service provider experience with a proven track record of leading others outside the organization or across departments.

Demonstrated strong public speaking and presentation skills for various audiences.

Demonstrated ability to articulate workplace and HR trends with diverse audiences.

Strong organizational and computer skills

Preferred :

2-4 years of proven business development, relationship, or account management.

Experience working in a B2C (business-to-consumer) environment.

Experience in working with and managing volunteers.

Certifications

SHRM-Certified Professional (SHRM-CP) or SHRM-Senior Certified Professional (SHRM-SCP)

Knowledge, Skills & Abilities

Proven results in successfully engaging volunteers, members, or other stakeholders to support an organizational strategic and operational plan. Sensitivity to and awareness of volunteer needs is essential.

Proficient understanding and use of performance metrics and data analytics, including determining and securing opportunities for membership renewal and acquisition, growth in SHRM metered products, and strategic business objectives with SHRM affiliates in geographic areas of responsibility.

Excellent member and customer service focus with the ability to influence and persuade stakeholders. Must be diplomatic, team-oriented, and sensitive to the needs of members and staff to work across a large organization, secure resources, build relationships, and identify opportunities is essential.

Excellent oral and written communication and interpersonal skills, including experience delivering public presentations, speaking engagements, and using social media for work.

Creative approaches to problem-solving are required. The ability to simultaneously coordinate complex projects and work within activity program deadlines is required.

Demonstrated ability to work within a team environment successfully and deliver to internal and external customers at all levels in a timely manner.

Demonstrated ability to execute strategic objectives and goals, meet deadlines, multitask, work independently, and possess strong organizational skills.

Proficiency in using various software programs, including Microsoft Office Suite, SharePoint, or similar CRM software, NetSuite, Salesforce, and Data Warehouse.

Ability to maintain a home office and thrive as a remote worker in a remote environment.

Ability to work effectively with colleagues, members, volunteer leaders, and other stakeholders in a virtual environment.

Ability to travel extensively by air, rail, car, and other transportation.

Additional Notes

Physical Requirements

Must be able to perform essential duties satisfactorily with reasonable accommodation.

Must be capable of lifting and carrying marketing materials, display items, and equipment weighing up to 60-70 pounds for setting up and dismantling booths.

Work Environment

Work is regularly performed in a combination of home office and conference settings and routinely uses standard office equipment. It may require maintaining a home office and living near an airport for work-related travel.

Travel is up to 70% of the year and will include weekend work.

We’re building a talent network of future prospects for multiple roles in various markets :

Northeast Region - CT, DE, MA, MD, ME, NH, PA, RI, VT Southeast Region - AL, GA, MS, BM, BS, PR, USVI, DC, KY, NC, SC, TN, VA, WV Southwest Region - AR, AZ, CO, KS, LA, MO, NM, OK, UT North Central Region - IA, MN, WI, ND, SD, NE, IN, MI, OH Pacific West Region - AK, CA, Guam, HI, ID, MT, NV, Northern Mariana Islands, OR, WY

LI-Remote

The hiring range for this position is $105,000 to $115,000 per year. This range is an estimate, and the actual salary may vary based on the candidate's experience, skills, and qualifications. SHRM offers a competitive and comprehensive total rewards package. The benefits for this position include professional growth and development, health, dental, vision, well-being, health savings, flexible spending, retirement, open leave, and annual discretionary bonus and incentives.

Salary : $105,000 - $115,000

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Members & Community Directors (Multiple Regions)

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