What are the responsibilities and job description for the Marketing Specialist position at Silver Sevens Hotel Casino?
SUMMARY:
The Marketing Specialist role is to support the marketing department in implementing marketing strategies and promotions. Key responsibilities include preparing and activating marketing promotions, coordinating collateral development/fulfilment/deployments with external agencies, submitting paperwork in support of the above.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Implement drawings, giveaways, tournaments, by ensuring promotional items including gifts,
décor and signage are procured and arranged. - Create marketing coupons and adjustments including prize slips, promotional logs, and other
- Submit work orders, purchase orders, invoices, BEO’s.
- Coordinates job submission to external agencies/vendors for design, printing and install.
- Update digital and signage content on property.
- Maintain up-to-date inventory log of inbound and outbound promotional merchandise
in storage. - Ensure spelling, grammatical and factual accuracy of all correspondence before finalizing
and distributing. - Review online content to ensure accuracy and that content is within brand standard.
- Create, edit, update monthly promotion rules and documentation; ensure timely distribution of
monthly documents to relevant departments including maintaining monthly calendar of
- Maintain awareness of and effectively communicate to other staff, property-wide/company
promotions, events and programs. Keep employees/guests informed of any changes as they
- Responsible for reviewing graphics, logos and copyright materials to ensure compliance with
company policies and gaming regulations. - Develop and organize system to gather and record jackpot winners with accompanying
releases for use in social media, newsletters, website and external communication - Comply with all Internal Controls, Company, departmental and safety policies, procedures
and regulations. - Utilize proper conduct of professionalism in compliance with company standards, security
and confidentiality of files, records and lists. - Employees may be required to perform duties outside of their normal job description where,
in the Company’s judgement, it is necessary in the interest of efficiency, productivity or
improved guest service. - Performs other duties as assigned by management.
EDUCATION/EXPERIENCE:
- Associate’s Degree or above from an accredited college or university
- Two years of related experience
- Or, equivalent combination of education and experience.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. All Employees must be knowledgeable to all Company policies and procedures, including fire and safety regulations.
CERTIFICATES, LICENSES, REGISTRATIONS
Driver's License, Alcohol Card, and Nevada Gaming Control Board registration required.
LANGUAGE SKILLS
Must be able to effectively communicate in English. The ability to speak Spanish or other languages is strongly preferred.
MATHEMATICAL SKILLS
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.
COMPUTER SKILLS
Microsoft Office skills required. Knowledge of Patron systems strongly preferred.