What are the responsibilities and job description for the Digital Project Manager - marketing position at SilverSearch, Inc.?
Job Details
Digital Project Manager - Please no C2C inquiries
Position Summary:
We are seeking a Digital Project Manager with 8-10 years of project management experience to lead cross-functional initiatives in a hybrid Waterfall/Agile environment. This role focuses on managing complex digital projects, collaborating across teams, and driving customer-centric solutions.
Key Responsibilities:
1. Plan and Execute Projects:
- Develop project plans, roadmaps, and objectives to guide teams effectively.
2. Coordinate Across Teams:
- Work with marketing, eCommerce, UX/UI, content, and technical teams to align on goals and priorities.
3. Monitor and Mitigate Risks:
- Track milestones, report on project health, and address risks proactively.
4. Lead Customer-Centric Campaigns:
- Drive initiatives that improve demand generation, customer journeys, and loyalty programs.
5. Optimize Digital Platforms:
- Ensure websites and eCommerce platforms are updated, optimized, and aligned with business initiatives.
Sample Projects:
1. Product Campaigns:
- Manage the launch of new product pages, aligning timelines with marketing efforts to drive engagement.
2. Loyalty Program Enhancements:
- Implement workflows, track customer journeys, and launch promotions to increase retention.
3. Demand Generation:
- Optimize websites, email, and SMS channels to boost lead generation and conversions.
4. Customer Journey Optimization:
- Refine user flows and reduce drop-offs by collaborating with UX/UI and analytics teams.
5. eCommerce Updates:
- Lead enhancements to improve product discoverability, payment options, and mobile usability.
Requirements:
- Experience managing complex projects in hybrid methodologies (Waterfall/Agile).
- Strong organizational and problem-solving skills.
- Familiarity with digital marketing strategies, eCommerce platforms, and customer engagement best practices.
- Proficiency in project management tools (e.g., Trello, Confluence) and creating documentation (workflows, RACIs, etc.).
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
