What are the responsibilities and job description for the VP, Marketing position at Slingshot Aerospace?
What You'll Do :
As Slingshot Aerospace's Vice President of Marketing, you will lead the development and execution of a comprehensive marketing strategy to drive revenue growth, acquire new customers, and strengthen brand awareness. Your role will focus on optimizing key campaigns, lead generation, pipeline development, and strategic sales enablement to achieve business goals. You will oversee demand generation programs, account-based marketing initiatives, and customer-centric messaging while ensuring alignment with sales and product teams. Additionally, you will guide and mentor the marketing team, manage budgets, and leverage analytics to refine strategies and maximize ROI. This role is critical in positioning Slingshot Aerospace as a leader in the industry and accelerating the company's growth trajectory.
Position Responsibilities :
- Campaign Development : Design and execute campaigns that deliver high-quality leads, accelerate pipeline velocity, and nurture prospects throughout the buying journey.
- Sales Enablement : Provide tools, training, and resources that empower sales teams to convert leads into customers effectively.
- Account-Based Marketing (ABM) : Implement targeted ABM strategies for key accounts to increase conversion rates and deal sizes.
- Thought Leadership : Position the company as an industry leader by producing high-value content, hosting webinars, and participating in industry events.
- Brand Building : Strengthen brand equity through strategic messaging, storytelling, and consistent communications.
- Product Marketing : Collaborate with product teams to develop and communicate product value propositions, launch new features, and support product adoption.
- Budget Management : Allocate and manage the marketing budget to ensure maximum ROI on campaigns and initiatives.
Pre-Requisites
Minimum Requirements
Preferred Skills
Location : Remote, United States
Classification : Full-time Exempt
Salary Range : $200,000-$220,000
US-based Candidates : we are currently only able to hire residents of the following U.S. states : AZ, CA, CO, DC, FL, GA, HI, IL, IN, KS, MD, MA, MI, MN, MO, MT, NV, NJ, NM, NY, NC, OR, RI, TN, TX, UT, VT, VA, WA, WV, and WI. We are unable to consider candidates residing in other U.S. states at this time.
Internationally-based Candidates : we are currently only able to hire residents of the following locations : United Kingdom. We are unable to consider candidates residing in other countries at this time.
Equity, Diversity & Inclusion are key to our success. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences and backgrounds, who share a passion for creating a safer, more connected world. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employee's points of view are key to our success, and we embrace individuality.
Salary : $200,000 - $220,000