What are the responsibilities and job description for the Director of Marketing position at Small Giants?
Small Giants is a full-service A/E/C & CRE marketing and business development agency located in Phoenix and Denver. Our team excels in crafting specialized growth strategies, creative concepts, communications, and training that drive our clients closer to their goals. Our vibrant team culture, which includes team outings, catered lunches, and a wealth of continued education opportunities, sets us apart from other commercial real estate marketing firms. New employees quickly develop skills through learning opportunities that facilitate career advancement within the company. We seek self-motivated individuals who can thrive in a fast-paced environment, bring powerful concepts to the table, and possess vibrant personalities that enhance collaboration.
POSITION PURPOSEThis position is a key contributor to the company strategy and the marketing services we provide to clients. It is a very specific blend of industry knowledge, agency experience managing multiple clients and knowledge in an extensive reach of marketing activities. The right fit for the position is a LEADER, MANAGER, AND EXECUTER. This is a very hands-on position, blended with the guidance of a team and helping to manage priorities.
ESSENTIAL FUNCTIONSTeam management
- Hands-on management with marketing department team members.
- In-depth knowledge of individual project workload, project status, and individual goals.
- Marketing workload management and leadership.
- Team 1:1’s with goal tracking and professional development plans.
- Project reviews and reporting collaboration with the Operations team.
Client Account Management
- Act as a strategist for client accounts.
- Management of high-level client accounts.
- Frequent client interface and communication with progress reports and project status updates.
- Collaboration cross-departmentally to communicate client vision and drive projects forward.
- PR and media management oversight.
- Management of PR team workload; hands-on execution as needed.
- Lead annual media buy management with both clients and publications.
- Monthly ad performance reports with strategy on client direction.
- Client and internal awards tracking with PR team; assist on submissions as needed.
Strategic Service Execution
- Lead, execute, and collaborate on strategic services, including, but not limited to: Marketing plans, Social media strategy, Client surveys, Digital marketing strategy, Brand journey, Campaign creation.
Internal Marketing
- Lead, execute and collaborate on internal SG marketing plan.
- Oversight of PR efforts, awards tracking, event planning, social media, campaign creation, SME positioning, etc.
REQUIRED EDUCATION/EXPERIENCE/SKILLS & KNOWLEDGE- A minimum of 10 years of marketing experience (traditional and digital preferred).
- Experience managing a team.
- Bachelor’s degree or higher in marketing, journalism or mass communication.
- Marketing experience within a commercial real estate, construction, architecture, or engineering firm.
- Additional professional certifications and continued education (CPSM, etc).
If you believe you have the skills and experience to excel in this role, we would love to hear from you. Please submit your resume, a cover letter that reflects your personality and specific interest in the construction/commercial real estate market, and a link to your current portfolio.
