What are the responsibilities and job description for the Ecommerce Specialist position at Smith Optics?
Safilo is looking for a dynamic and experienced E-commerce Specialist. The E-Commerce Specialist is responsible for supporting site operations, including digital merchandising and marketing functions. They will work closely with inventory planning, accounting, production, and marketing teams. The responsibilities below show a glimpse into the role's key functions and the impactful contributions this position makes.
Essential Duties and Responsibilities :
- Executing e-commerce strategies that maximize product sales, revenue and optimize the user experience.
- Maintaining daily, weekly, monthly performance trackers through GA4 and Shopify.
- Pulling consumer insights out of Attentive and Klaviyo and developing a consumer health report
- Working with cross-functional teams on daily eCommerce operation scope, progress, and technical solutions.
- Ensuring the website displays the correct user interfaces, information, product images, and videos. Coming up with solutions for any concern.
- Maintain accurate launch documentation (attributes / tagging template / etc)
- Ensure back-end product data is up to date and correct (weight, price, grades, swatches, etc)
- Perform weekly and Pre-launch site audits, front and back end
- Maintain inventory feed, ensure inventory is allocated and available and replenished as needed.
- Support in defining and executing weekly and monthly marketing calendar
- Perform other duties as assigned by management
Skills and Abilities :
Minimum Requirements
