Programmatic Media Buyer

Software Guidance & Assistance, Inc., (SGA), is searching for a Programmatic Media Buyer for a contract assignment with one of our premier SaaS clients. This role is hybrid in San Francisco, CA . Also open to Los Angeles, CA.

Responsibilities :

• Execute programmatic campaigns, ensuring campaigns are built, launched, optimized, and reported on successfully and within specified scope
• Vet and qualify inbound campaign assignments; lead discovery phase with Marketing and Media Strategy teams to define campaign parameters (budget, timing, objective, goals, audience targeting) and secure ad assets (creative assets and landing destinations) for media buyers
• Engage Analytics & Operations and WebDev teams to fulfill pre-launch campaign measurement requirements
• Set and manage timing and deliverable expectations with campaign stakeholders and ensure key deadlines are met
• Monitor campaign performance across Media Buyers on an ongoing basis and ensure campaigns are meeting expectations
• Analyze campaign performance data and action on optimizations across multiple DSP's

Required Skills :

• Hands-on experience DSP platforms including DV360, Yahoo/Verizon, TTD, and the Adobe Ad Cloud.
• Experience managing end-to-end programmatic media planning and buying workflows - from discovery phase through post-mortem reporting
• Solid comprehension of programmatic media optimization concepts and able to communicate them clearly to non-technical audiences
• Broad understanding of the programmatic media and paid social landscape
• Ability to analyze and draw meaningful and actionable insights from data
• Excellent time management and multitasking skills
• 1 year of hands-on, in-platform programmatic display and YouTube at an agency, media trading desk, or media vendor required.
• 1 year of managing programmatic media planning or buying workflows
• Working proficiency with Excel (pivot tables, lookups, etc.)
• Experience optimizing media toward multi-touch attribution data preferred
• Experience with FlashTalking ad serving tools and Adobe Audience Manager DMP preferred
• Bachelor's Degree

SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission: to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values: customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at .

SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company to request an accommodation or assistance regarding our policy.

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