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Director of Admissions

Sonoran University of Health Sciences
Tempe, AZ Full Time
POSTED ON 1/17/2025
AVAILABLE BEFORE 4/11/2025

Job Description

Job Description

JOB DESCRIPTION

Position Title : Director of Admissions

Department : Admissions 430

Division : Student Affairs

FLSA Status : Exempt

Full / Part-Time : Full Time

Effective date : 1 / 6 / 2025

Supervises : Admissions Representatives, Admissions Recruiters, and Student Ambassadors

Job Description / Summary

The Director of Admissions administers and oversees the recruitment and admissions program at Sonoran University. This individual develops and implements all recruitment and admission goals and strategies. The position will also be involved directly in day-to-day recruitment activities, including prospective student advising and interaction.

The Director of Admissions is directly responsible or provides supports for the following :

Direct Responsibilities :

  • Acquires and demonstrates comprehensive knowledge of Sonoran University’s mission, history, degree programs, admission policies and procedures, and the naturopathic medical profession.
  • Develops and executes the annual Admissions and Marketing Plan in conjunction with the Marketing Department, including but not limited to recruitment strategies, referral programs, undergraduate college / advisor relations, business / industry relations, and outreach activities and automated marketing emails.
  • Develops, executes, and assesses Admissions Office policies and procedures, investigating and resolving questions or issues as they arise.
  • Develops and monitors Key Performance Indicators (KPIs) for the Admissions Office, analyzing enrollment trends, evaluating data for recruitment effectiveness, and generating weekly activity reports (e.g., correspondence, campus visits, interviews, applications).
  • Manages recruitment / admissions CRM software (Salesforce) and related applications, supporting strategic and tactical development in collaboration with the Director of Enrollment Systems and Operations.
  • Recruits, hires, trains, develops, evaluates, and manages professional Admissions Office staff, including Admissions Representatives, Admissions Recruiters, Student Ambassadors, and other student workers / volunteers. Manages and leverages the Admissions budget to meet admission goals and ensure alignment with institutional goals.
  • Leads the Sonoran University Arizona Community Outreach Program by establishing and maintaining contacts with local undergraduate college departments and advisor groups through visits and correspondence. Develops community presentations, campus visits, and advisor / campus update programs.
  • Oversees the annual recruitment travel schedule and personally represents Sonoran University at local, state, and regional events, as well as on-campus activities.
  • Develops and implements workshops and seminars related to admissions and recruitment activities, overseeing programs such as student interviews, Discovery Day, and Student for a Day events.
  • In conjunction with the Director of Financial Aid, oversees and administers prospective student scholarships.
  • Collects and manages Admissions data, trends, practices, and documents to ensure accurate reporting to local, state, and federal sources.
  • Stays informed and applies higher education trends, recruitment strategies, marketing innovations, and technology advancements to support Admissions Office success.

Support Responsibilities :

  • Supports the development and implementation of marketing strategies and promotional materials with the Marketing Office, identifying target recruitment populations and providing analysis for recruitment efforts.
  • Assists in the development of coordinated processes for financial aid, advisement, and registration for new students.
  • Assists the planning day one of the New Student Orientation Program (twice annually) under the management of the Student Success and Retention Manager. Manages student attendance requirements for Orientation. Ensures admissions team staffing for duration of orientation activities and Stethoscope ceremony.
  • Fosters and supports a workplace climate that values employee and student diversity, promotes respect for differences, and creates an environment conducive to personal growth, self-reflection, and success in collaboration with the Student Affairs Leadership team.
  • Supports institutional success by staying updated on trends in higher education recruitment and marketing.
  • Serves as a member of appropriate college committees and fulfills other duties as assigned.
  • Experience / Skills Required :

  • 5 years – work experience in sales / recruitment, development or a similar field including practices, administration, policies and procedures
  • 4 years - work experience in a managerial role with a team of direct reports
  • Demonstrate comprehensive knowledge of admissions and recruitment programs, including the ability to ensure compliance with applicable governmental guidelines and regulations.
  • Proven ability to lead strategic planning, resolve complex problems, and make sound decisions that align with institutional goals.
  • Exhibit strong proficiency in interpreting and evaluating data, maintaining accurate records, and applying financial, statistical, and reporting practices to support decision-making and compliance.
  • Demonstrate exceptional planning, analytical, and coordination skills, with the ability to set and manage priorities effectively while maintaining outstanding attention to detail.
  • Experience in preparing and forecasting budgets to support department operations and strategic objectives.
  • Display advanced proficiency in Microsoft Office applications, admissions and recruitment database management systems (e.g., Jenzabar, Salesforce, InfoMaker), and data analysis software.
  • Model ethical and equitable decision-making, responsible management practices, and a team-focused approach in all actions and communications.
  • Establishes and maintains cooperative working relationships while effectively mentoring and developing direct reports to achieve individual and team success.
  • Education Requirements :

    Minimum Education

    Certifications Bachelor’s degree in field related to area of assignment

    Desired Education

    Certifications Master’s degree in field related to area of assignment.

    The university will also consider applicants with equivalent combinations of education and / or experience from which comparable knowledge, skills and abilities have been achieved.

    Working Environment Requirements :

  • Requires annual travel, including overnight trips, to fulfill recruitment and outreach responsibilities.
  • Must be able to carry marketing materials and equipment weighing up to 50 lbs while traveling.
  • Position is on-campus with an option to work remotely up to two days a week.
  • Involves extensive periods of sitting, keyboarding, and using a computer mouse. Occasionally requires standing for extended periods and walking moderate distances to complete tasks.
  • Demands the ability to adapt quickly to changing priorities, resolve conflicts effectively, and maintain clear communication to perform essential functions.
  • Background / Screening :

    All candidates offered a position at Sonoran University undergo a background and drug screen prior to hire. All employees must show documentation of vaccinations or provide titer results for measles prior to first day of work (unless religious or medical exemption is on file). Employment is contingent upon satisfactory outcome of all screens required of this position.

    Sonoran University is an Equal Opportunity Employer committed to a diverse and inclusive workforce. We consider applicants for all positions without regard to race, color, religion, gender, national origin, age, disability, or any other legally protected status.

    Sonoran University is a smoke free campus.

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