What are the responsibilities and job description for the Director of Admissions position at Sonoran University of Health Sciences?
Job Description
Job Description
JOB DESCRIPTION
Position Title : Director of Admissions
Department : Admissions 430
Division : Student Affairs
FLSA Status : Exempt
Full / Part-Time : Full Time
Effective date : 1 / 6 / 2025
Supervises : Admissions Representatives, Admissions Recruiters, and Student Ambassadors
Job Description / Summary
The Director of Admissions administers and oversees the recruitment and admissions program at Sonoran University. This individual develops and implements all recruitment and admission goals and strategies. The position will also be involved directly in day-to-day recruitment activities, including prospective student advising and interaction.
The Director of Admissions is directly responsible or provides supports for the following :
Direct Responsibilities :
- Acquires and demonstrates comprehensive knowledge of Sonoran University’s mission, history, degree programs, admission policies and procedures, and the naturopathic medical profession.
- Develops and executes the annual Admissions and Marketing Plan in conjunction with the Marketing Department, including but not limited to recruitment strategies, referral programs, undergraduate college / advisor relations, business / industry relations, and outreach activities and automated marketing emails.
- Develops, executes, and assesses Admissions Office policies and procedures, investigating and resolving questions or issues as they arise.
- Develops and monitors Key Performance Indicators (KPIs) for the Admissions Office, analyzing enrollment trends, evaluating data for recruitment effectiveness, and generating weekly activity reports (e.g., correspondence, campus visits, interviews, applications).
- Manages recruitment / admissions CRM software (Salesforce) and related applications, supporting strategic and tactical development in collaboration with the Director of Enrollment Systems and Operations.
- Recruits, hires, trains, develops, evaluates, and manages professional Admissions Office staff, including Admissions Representatives, Admissions Recruiters, Student Ambassadors, and other student workers / volunteers. Manages and leverages the Admissions budget to meet admission goals and ensure alignment with institutional goals.
- Leads the Sonoran University Arizona Community Outreach Program by establishing and maintaining contacts with local undergraduate college departments and advisor groups through visits and correspondence. Develops community presentations, campus visits, and advisor / campus update programs.
- Oversees the annual recruitment travel schedule and personally represents Sonoran University at local, state, and regional events, as well as on-campus activities.
- Develops and implements workshops and seminars related to admissions and recruitment activities, overseeing programs such as student interviews, Discovery Day, and Student for a Day events.
- In conjunction with the Director of Financial Aid, oversees and administers prospective student scholarships.
- Collects and manages Admissions data, trends, practices, and documents to ensure accurate reporting to local, state, and federal sources.
- Stays informed and applies higher education trends, recruitment strategies, marketing innovations, and technology advancements to support Admissions Office success.
Support Responsibilities :
Experience / Skills Required :
Education Requirements :
Minimum Education
Certifications Bachelor’s degree in field related to area of assignment
Desired Education
Certifications Master’s degree in field related to area of assignment.
The university will also consider applicants with equivalent combinations of education and / or experience from which comparable knowledge, skills and abilities have been achieved.
Working Environment Requirements :
Background / Screening :
All candidates offered a position at Sonoran University undergo a background and drug screen prior to hire. All employees must show documentation of vaccinations or provide titer results for measles prior to first day of work (unless religious or medical exemption is on file). Employment is contingent upon satisfactory outcome of all screens required of this position.
Sonoran University is an Equal Opportunity Employer committed to a diverse and inclusive workforce. We consider applicants for all positions without regard to race, color, religion, gender, national origin, age, disability, or any other legally protected status.
Sonoran University is a smoke free campus.