What are the responsibilities and job description for the Marketing Manager position at Soukup, Bush & Associates?

Marketing Manager

Soukup, Bush & Associates is the largest CPA firm headquartered in Northern Colorado. With almost 50 associates serving local, regional, and national accounts, Soukup Bush is five to ten times as large as many of the CPA firms in Northern Colorado. Given the size of most local CPA firms, you may not have considered employment with one to be your next career move. But as a Marketing professional who is well-connected in the business community of Northern Colorado, you've undoubtedly heard of Soukup Bush.

We grew to this size because of the strength of relationships we've built with our clients, the referrals they've graciously given us, and our stellar reputation. That's a great foundation for the right Marketing professional to join us. As our first Marketing Manager, this position will work closely with the firm shareholders to establish and manage the marketing strategy for the firm. But it won't stop there.

We are an organization that believes that our marketing brand, our employment brand, and our internal culture are intricately braided. We expect our Marketing Manager to :

Establish a marketing strategy for our firm that will help us attract the caliber of clients who value the legendary service we're known for.
Create and manage firm collateral, website content, newsletters, client surveys, website, and social media.
Coach employees on personal marketing and periodic seminars.
Create strategies that will highlight our employment brand, benefits, culture, and perks to attract the caliber of talent we'll need as we continue to grow Soukup Bush.
Represent Soukup Bush at Job Fairs, Career Events, and with College and High School Career Centers.
Evaluate selection, placement, and onboarding techniques to keep Soukup Bush top of mind in the eyes of potential applicants and referral sources.

Since our Marketing Manager will be our first hire in this profession, and report to people who are not Marketing professionals, we expect applicants to possess :

A Bachelor's Degree in Marketing, Communications, or a directly related field;

At least three years of Marketing experience with a progression into a lead Marketing role in a company of similar size, preferably in the professional services space;

Demonstrated success in developing brand, voice, network, and a following;

Verifiable success in marketing, blogs, and social media; and

An amazing combination of emotional intelligence, excellent communication and organizational skills, detail-orientation, critical thinking and problem-solving capabilities.

Bonus points for those who also have experience with Employment Brand and Recruiting.

This will not be the right opportunity for those who :

Want to be isolated and left alone in an office or cube, uninvolved, and disconnected;

Expect or need to be internally mentored in the Marketing profession;

Do not have the drive and accountability necessary to meet the expectations of a high-performing team;

Aren't exceptional at multitasking and prioritizing tasks which can come from multiple sources with clear or vague direction;

Lack an understanding of business, human nature, and interpersonal skills; or who

Can't or don't embrace the challenge of building something for a better future.

We will be accepting applications through September 30th, 2024, with a possibility of extension.

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Marketing Manager

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