Marketing Specialist

Job Title: Marketing Specialist

Location: Watertown, SD

Reporting to: CEO

Salary Range: Commensurate with experience

Benefits:

• 401k with company match
• Health insurance
• Dental insurance
• Vision insurance
• Paid time off, holidays and birthdays off
• Open concept work and play environment with social, workout and relaxation space
• Product discounts and wellness incentives
• Parental leave

Job Summary:

We are looking for a skilled and innovative Marketing Specialist to join our team. Can you translate business goals into a progressive marketing strategy? Looking to create compelling collateral materials? As a Marketing Specialist with our team, your primary responsibility will be designing, developing and executing on a marketing strategy for a new and innovative design/build/sell manufacturer. This role is for a hands-on, involved contributor to the marketing team’s deliverables. Requirements:

• Bachelor’s Degree in advertising, marketing, or communications preferred
• 5 years marketing experience including overall design of strategy and creation of collateral
• Experience in developing strategies to drive traffic to a sales team
• Knowledgeable in current marketing techniques and social trends
• An ability to work independently and be a team player
• Good verbal and written communication skills
• Highly proficient in Microsoft Word & Excel, Facebook, Instagram, Linked-In, etc.
• Must be a self-starter and able to thrive in a customer driven environment where responsiveness and deadlines are essential
• Strong analytical, problem-solving, and project management skills
• Willingness to travel as necessary

Job Duties:

• Develop and execute annual brand and product communication plans
• Identify new advertising opportunities and evaluate performance
• Collaborate with leadership to launch new products and initiatives
• Setup and maintain marketing campaigns
• Plan and execute all promotion and marketing, including social media, print, and advertising campaigns
• Maintain a new company website and online registration portals
• Use the latest technology to allow our content and messages to reach a wider audience
• Bring fresh sales and marketing strategies to the team
• Measure and report on the performance of all marketing campaigns
• Conduct market research and track competition
• Responsible for social media presence, creating new campaigns as needed
• Create all collateral materials
• Manage and update e-comm website
• Photography- coordinate photography for all products, websites, collateral, etc.
• Collaborate with cross-functional teams to identify market and product needs.
• Train, develop and manage marketing personnel as assigned
• Other duties as assigned

About South Forty Specialties:

South Forty Specialties is a new and exciting designer, manufacturer and retailer of furniture, equipment and creative products intended to bring your specialty spaces to life. We were born from a respect for our South Dakota roots, rustic rebel charm, and our passion to find fun in everyday life.

Here at South Forty, we offer exciting and rewarding opportunities for talented and creative people. If you have ambition, are willing to roll up your sleeves, and want to make an impact with your career, come and join our team. We strive to create a working environment where our employees feel valued, can work to their full potential, and where their achievements are celebrated. We believe the success of our business depends on the success of our people.

South Forty Specialties is an Equal Employment Opportunity (EEO)/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected right.

Job Type: Full-time

Benefits:

• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Parental leave
• Vision insurance

Work Location: In person