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Marketing Communication Specialist Job at Southeastern Integrated Care LLC in Pe

Southeastern Integrated Care LLC
Pembroke, NC Full Time
POSTED ON 2/21/2025
AVAILABLE BEFORE 5/20/2025

Job Description

Job Description

Summary :

Under the supervision of the Executive Director, the Marketing Communication Specialist provides a vital role in educating the public regarding Southeastern Integrated Care’s service lines. The Marketing Communication Specialist should possess a passion for creativity, and a deep commitment to Southeastern Integrated Care’s mission. This role will be integral in creating communication flows, advertising strategies, and data insights to enhance the company's culture.

Essential Duties and Responsibilities :

  • Create and update websites.
  • Create brochures, pamphlets, business cards and other marketing materials.
  • Manage content creation, scheduling, and publication across platforms.
  • Create visually appealing and platform-optimized content using tools like Canva and Adobe Creative Suite.
  • Foster community engagement through timely responses to comments, messages, and user interactions, boosting customer satisfaction.
  • Stay updated on social media trends and algorithms to ensure the brand's content remained relevant and competitive.
  • Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
  • Discover effective marketing and promotional channels, including media platforms to be used to relay product messages.
  • Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
  • Create innovative marketing campaigns depending on robust data and present the recommendations to management.
  • Establish and maintain relationships with new and existing clients through networking and prospecting.
  • Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
  • Performs other duties as requested

Supervisory Responsibilities :

None.

Qualifications :

Education / Experience

  • Minimum Associate Level degree in Human Service or Business-related field.
  • Bachelor’s Degree Preferred
  • Three years’ experience in Marketing / Customer Service / Sales related position.
  • Required Skills / Abilities

  • Must be self-directed and motivated, an enthusiastic individual with an attitude of high-quality customer service
  • Knowledge of marketing media and experience with managing social media related engagement
  • Experience in public speaking, teaching, or training
  • Ability to speak in front of groups and / or interact with the media
  • Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse community
  • Ability to create, compose and edit written materials
  • Working knowledge of a variety of computer applications helpful
  • Knowledge of community related mental health and substance abuse needs
  • Knowledge of community, social and mental health resources in Robeson and surrounding counties.
  • Certificates, Licenses, Registrations

  • Valid driver’s license (this is a condition of employment) including personal vehicle insurance coverage.
  • Must maintain proficiency in company sponsored training and certifications and privileges if required.
  • Work Environment :

    The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    The work is typically performed in an office environment, with a moderate noise level.

    Physical Demands :

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Movements including but not limited to prolonged periods of sitting at a desk and working on a computer, occasional standing, walking, bending, and reaching are required.
  • Regularly required to use hands to handle or feel; talk; see; and / or hear. Specific vision abilities required by this job include close vision and color vision.
  • Must be able to lift up to 15 pounds at all times.
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