Demo

Marketing Operations (Analyst), Innovation

Southern Graphic Systems
Louisville, KY Full Time
POSTED ON 1/22/2025
AVAILABLE BEFORE 4/22/2025

Description

As the Marketing Operations (analyst), Innovation, you will play a critical role in identifying and developing innovative solutions aligned with both market trends and client needs. Working closely with clients and internal stakeholders, you will gather business and technical requirements, translate these into actionable insights, and work with a Solution Architect develop and iterate prototypes that address customer challenges. Once the prototype is approved, you will transition to Product Managers for further development and execution.

In this role, you will be client facing, talking to existing and prospect customer to understand their needs. You also will collaborate across teams, including Product, Data Scientists, Engineering and Commercial, to ensure that solutions align with strategic goals and client expectations.

Responsibilities

Client-Centric Consulting :

  • Conduct detailed interviews with clients to map their processes, understanding the nuances of their business needs and technical requirements.
  • Design workflow process maps, to visualize proposed solutions for internal teams and stakeholders
  • Identify and quantify challenges and establish a ROI for the solution (e.g. how many hours the product saves, how much the client is willing to pay)
  • Lead the presentation of prototype, gather client feedback and ensure clients goes through a User Acceptance Testing (UAT) to ensure it delivers on client expectations.
  • Lead meetings with clients, documenting decisions and project managing follow ups and tracking project milestones and timelines

Support Prototype Development

  • Document and translate client requirements into technical requirements for the Solution Architect to develop
  • Test prototypes rigorously, provide actionable feedback, and work with the development team to implement adjustments and improvements in an agile framework
  • Establish clear milestones and timelines, managing the project efficiently to ensure that the prototype is delivered on time and meets predefined success metrics
  • Once the prototype is validated, ensure a smooth handover to the Product Team, ensuring all details are well-documented and any remaining customer expectations are managed.
  • B2B, SAAS implantation
  • User Story Creation and refinement
  • Migration of users
  • Figma & Adobe Suite
  • Market Research and Opportunity Identification :

  • Monitor market trends, software provider / competitor activities, and press releases to identify new opportunities for innovation
  • Attend industry events and engage with customers to assess potential developments and opportunities in the market
  • Marketing efficiencies
  • Business process improvement
  • Experience

  • Experience : 5 years of experience in business analysis, project management, or consulting roles, preferably within the software solutions and process automation
  • Client facing
  • Agency- Industry experience
  • Must have proven experience in evaluating business process and propose solutions Workflow and Process Mapping Tools
  • Excellent English level, other languages are an important plus
  • Knowledge about graphics and creative marketing industry is preferred
  • Familiar with concepts of technology automation, AI, familiar with system integrations and Software development Life Cycle stages like planning, analysis, design, development, testing, deployment, and maintenance.
  • Soft Skills :

  • Active Listening : Ability to truly understand client needs by listening carefully during interviews and discussions.
  • Analytical Thinking : Break down complex problems into manageable parts, understand business processes, and propose effective solutions.
  • Clear Communication : Articulate complex ideas and technical information in a way that is understandable to both technical and non-technical stakeholders.
  • Client-Focused : Develop strong relationships with clients, understanding their needs and building trust.
  • Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

    This is a remote position in the US. We are open to candidates in various states, with the exception of those residing in the following : AK, DC, DE, ME, NH, NM, OK, HI, MS, MT, NV, NE, ND, SD, VT, WY, WV

    Compensation Details

    Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $110,000 - $115,000. Ultimately, in determining pay, we will consider the successful candidate's location, experience, and other job-related factors.

    Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short / long term disability and 401(k) Savings Plan.

    Qualifications

    Experience Familiar with concepts of technology automation, AI, familiar with system integrations and Software development Life Cycle stages like planning, analysis, design, development, testing, deployment, and maintenance. (required)

    Knowledge about graphics and creative marketing industry is preferred (preferred)

    Proven experience in evaluating business process and propose solutions Workflow and Process Mapping Tools (required)

    5 years : Years of experience in business analysis, project management, or consulting roles, preferably within the software solutions and process automation (required)

    Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities

    The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

    Salary : $110,000 - $115,000

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    Job openings at Southern Graphic Systems

    Southern Graphic Systems
    Hired Organization Address Louisville, KY Full Time
    Description Position Summary The purpose of this role is to ensure the range of new and existing client projects are man...

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