Ecommerce Manager

Job Description

The Ecommerce Manager oversees all aspects of Spartan Tool Supply's fast growing ecommerce business, focusing on revenue growth, customer experience, and profitability. This role collaborates with the marketing, store operations, and merchandising teams to align ecommerce initiatives with broader business goals. You will also manage our team of Ecommerce Interns and any future hires

Qualifications

• Bachelor’s degree in marketing, business, or a related field, or equivalent work experience and 3 years of experience in eCommerce or related fields preferred (website development preferred)

Key Responsibilities

• Lead the long-term vision for ecommerce strategy and consumer experience, incorporating industry trends and evolving consumer expectations.
• Develop and execute the overall ecommerce strategy with full P&L responsibility.
• Collaborate with marketing to present brand and product stories online, ensuring integration across all channels.
• Implement multi-channel strategies to enhance brand and product awareness including Amazon, Wal-Mart, Ebay, and direct to consumer
• Create strategies to meet financial goals (sales, margin, inventory turns), analyze sales and productivity, and adjust action plans as needed.
• Manage ecommerce operations, including website development, reporting key performance indicators, and ensuring smooth customer experience and fulfillment.
• Plan and execute promotions, sales, and campaigns to maximize gross margin.
• Oversee SEO, SEM, and content optimization to increase traffic and rankings.
• Develop and manage acquisition and retention programs (email, social media, and campaigns).
• Lead the internal ecommerce/customer service team and manage external vendors.
• Collaborate with buyers and vendors to maintain product information on the website.
• Analyze and interpret website analytics to inform decision-making.
• Monitor and manage shipping costs and operational expenses.
• Stay current with ecommerce trends and emerging technologies to continuously improve processes.
• Resolve website-related issues and lead efforts for future site enhancements.
• Assist with other duties as requested by management.

Required Knowledge, Skills, and Abilities

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Strong analytical skills and ability to synthesize information from diverse sources.
• Excellent written and verbal communication skills.
• Strong decision-making abilities based on logical assumptions and relevant data.
• High attention to detail, self-motivation, and ability to manage multiple tasks under pressure.
• Ability to follow and delegate instructions effectively.

Physical Demands

Frequent physical demands include sitting, standing, walking, dexterity, and light grasping. Occasional physical demands include lifting up to 50 lbs., bending, stooping, reaching, kneeling, squatting, climbing stairs, and firmly grasping. The employee is required to accept incoming calls and must be able to hear and speak. Specific vision abilities required by this job include vision adequate for the incumbent to perform the responsibilities and functions of the job efficiently. The associate must have the manual dexterity to manually operate and use a computer and other basic office equipment.

Work Environment and Working Conditions

This position will be performed inside a climate-controlled office facility. The noise level is low to medium and typical of an office environment. Potential hazards include electrical hazards. Atmospheric conditions are typical of an office environment and may include exposure to odors and dust. You may travel to multiple locations to work on implementations and may work in a warehouse environment

Benefits

Full-Time Eligible:

• PTO
• Holiday
• Flexible work schedule and work from home optionality
• Associate discount and many other benefits
• Health insurance
• Dental insurance
• Vision insurance
• Expected Salary compensation range of $65,000-$100,000