What are the responsibilities and job description for the Communications Manager position at Spear Physical Therapy?
Spear Physical and Occupational Therapy is the nation’s leading outpatient practice. With more than 60 clinics in the New York Tri-State Area and 25 years of experience, Spear provides unmatched access to physical and occupational therapy services. Spear’s reputation for excellence has been recognized by top medical, academic, and business communities, including accolades such as being named the nation’s top physical therapy practice twice by the American Physical Therapy Association and WebPT. Learn more about Spear’s history of excellence at spearcenter.com.
Spear Physical and Occupational Therapy is seeking a highly organized and results-driven Communications Manager with a strong focus on copywriting, content performance, and vendor management. This role requires a creative thinker with exceptional organizational skills to manage complex workflows, meet deadlines, and deliver impactful content that drives engagement and achieves measurable results.
Role Overview
Spear Physical and Occupational Therapy is seeking a highly organized and results-driven Communications Manager with a strong focus on copywriting, content performance, and vendor management. This role requires a creative thinker with exceptional organizational skills to manage complex workflows, meet deadlines, and deliver impactful content that drives engagement and achieves measurable results.
Role Overview
- The Communications Manager will oversee the creation, execution, and performance of content strategies across various channels. This includes writing high-quality copy, managing vendor relationships, and ensuring all projects are delivered on time and aligned with Spear’s brand standards. The ideal candidate will excel at juggling multiple priorities, organizing detailed plans, and delivering high-quality results under tight deadlines.
- Content Creation & Organization
- Write, edit, and proofread engaging, clear, and concise copy for social media, newsletters, website, print collateral, and internal communications.
- Develop and maintain a comprehensive content calendar to align with marketing campaigns and organizational priorities.
- Organize and streamline workflows for content creation, ensuring all projects meet deadlines and align with Spear’s editorial standards.
- Vendor Management & Collaboration
- Coordinate with external vendors, including writers, editors, and creative agencies, to ensure timely delivery of high-quality content.
- Review and provide detailed feedback on vendor-submitted work, ensuring consistency with Spear’s brand voice and messaging.
- Proactively organize and manage vendor timelines, budgets, and deliverables to maximize efficiency.
- Plan and execute multi-channel content campaigns, prioritizing key organizational goals such as recruitment, brand visibility, and audience engagement.
- Monitor content performance metrics and adjust strategies to meet business objectives.
- React to trends and audience feedback, implementing changes to optimize campaign results.
- Maintain and organize Spear’s photo and video library to ensure easy access and maximum value.
- Oversee website content, blog posts, and SEO-optimized copy to enhance digital performance and audience engagement.
- Develop and refine collateral materials, including niche pamphlets, pitch decks, and event collateral.
- Draft press releases, media statements, and talking points.
- Organize and execute PR initiatives, building relationships with journalists and media partners.
- Identify and capitalize on media opportunities to enhance Spear’s visibility and reputation.
- Proven ability to manage multiple projects, deadlines, and priorities in a fast-paced environment.
- Exceptional organizational skills, with a keen attention to detail and ability to streamline workflows.
- Strong writing, editing, and proofreading skills with an emphasis on clarity and engagement.
- Experience managing vendor relationships, including timelines and deliverables.
- Proficiency in tracking and analyzing content performance metrics to drive results.
- Knowledge of SEO and digital marketing principles.
- Ability to work collaboratively across teams and with external partners.
- Competitive compensation and benefits, including mental health support and professional development opportunities.
- Mental health benefits, including paid time off and support services through Journey Live & an employer-sponsored EAP program.
- Medical, Dental, Vision Benefits, and Commuter FSA Plan.
- 401(K) Safe Harbor Match: Spear will make a matching contribution equal to 100% of the first 3% of annual compensation, plus 50% of the next 2% of annual compensation. The total Spear matching contribution will not exceed 4% of your annual compensation.
- Generous paid time off, including PTO, Floating Holidays, Company Holidays, and Mental Health days.
- Commuter FSA Plans – pretax savings plans for travel to and from work.
- Employee Perks: discounted rates for entertainment, travel, fitness, insurance plans, etc. Gym membership discounts with Blink & Crunch Fitness.
- Company Events: Annual Summer Picnic and Holiday Awards Celebration.
- We’re looking for a highly organized professional with a passion for storytelling and a proven ability to manage complex workflows. The ideal candidate will:
- Be exceptionally detail-oriented and skilled at organizing projects, teams, and deadlines.
- Thrive in a fast-paced environment while maintaining high-quality work.
- Bring a proactive and collaborative mindset to the role.
- Be adept at creating and managing content that connects with audiences and drives engagement.
- Have a strategic approach to balancing creativity with business objectives.
Salary : $85,000 - $95,000