Demo

Senior Sales Executive, Digital Advertising

Sportradar
New York, NY Full Time
POSTED ON 2/21/2025
AVAILABLE BEFORE 5/20/2025

Job Description

LOCATION :   Work onsite in New York, NY

WORK TYPE : Hybrid remote and onsite (3 days office, 2 days remote)

ABOUT US :

With nearly a million events covered annually across all major sports, we are reimagining immersive experiences for sports fans worldwide. If you're ready to make an impact in the world of digital sports advertising and work with a team that's passionate about what they do, we want you to be part of our team at Sportradar - the world's leading sports technology company!

Over the course of the last years Sportradar significantly expanded its range of advertising products & services covering the full acquisition funnel. Today our proprietary multi-channel Marketing Platform enables ambitious clients worldwide to more effectively and efficiently engage, acquire and retain customers – both as self-service or managed-service.

Sportradar is now looking to recruit an experienced Sales Executive to join the team and drive adoption of our advertising products & services from sports-interested brands in the North American ecosystem.

THE CHALLENGE :

  • This role will be responsible for driving major brand investment into the Sportradar Marketing platform (covering programmatic, paid social, paid search) from sports-interested brands in North America e.g. from the OTT, sports games, merchandising & fintech sectors
  • The role will also be responsible for driving brand investment / participation in the FanID platform, and specifically those interested in advertising campaigns as part of their associations with major sports Leagues and Teams in the US
  • Own and drive the sales process for significant recurring investment from key brand-owners and their agencies
  • Take charge of the sales cycle from discovery, prospecting, preparing, pitching through to gaining commitment and contracting
  • Develop, maintain and grow senior relationships with key brand’s marketing leadership teams and their agencies
  • Maintain an updated and accurate sales pipeline and business forecast
  • Support and consult product teams to optimize our products and services from a sales perspective and shape the go-to-market narrative
  • Define, test and optimize business and pricing models with attractive offerings for key clients or partners and profitability contribution for Sportradar
  • Be part of Sportradar’s global sales team, collaborating and sharing best practices as you establish and evolve the company’s ad-tech capabilities for sports-interested brands
  • Actively engage in the sports advertising ecosystem, interact with key players, establish key relationships and gain deep understanding of the setup and needs of all stakeholders
  • Represent the division and company externally at events and meetings
  • Both domestic and international travel is required

YOUR PROFILE :

A minimum of 6 years of experience in delivering digital and data-driven marketing solutions to major brands and their agencies

A proven track record of sales, establishing new business and building long-term relationships with major blue-chip clients and agencies

Understanding of digital media business models

Understanding of the sports brand and agency eco-system

OUR OFFER :

Work for and shape one of the fastest growing digital sports companies in the world

Take a key role in a new and dynamic business initiative within Sportradar

Work together with a highly motivated and enthusiastic global team

OUR RECRUITMENT PROCESS :

Initial Screening : A quick chat with our Talent Acquisition Partner to understand your background and expectations.

  • Two technical Interviews : Meet with the Technical team and Hiring Manager to dive into your solution and your expertise, as also discuss team fit.
  • Final Steps : Receive feedback and, if successful, an offer!

    We keep it simple and aim to wrap up the process within 3 weeks.

    Additional Information

    At Sportradar, we celebrate our diverse group of hardworking employees. Sportradar is committed to ensuring equal access to its programs, facilities, and employment opportunities. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We encourage you to apply even if you only meet most of the requirements (but not 100% of the listed criteria) – we believe skills evolve over time. If you’re willing to learn and grow with us, we invite you to join our team!

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