What are the responsibilities and job description for the Ecommerce Specialist position at Sprout Living?
About Us:
Sprout Living is an innovative and fast-growing CPG brand focused on delivering high-quality products to both consumers and wholesale partners nationwide. As we expand our digital channels, we’re looking for a hands-on eCommerce Specialist to take ownership of key online initiatives across multiple platforms.
Role Overview:
As our eCommerce Specialist, you will manage the execution of eCommerce activities across our owned DTC website, B2B wholesale portal, and major retail partner platforms like Target.com, Faire.com, Sysco, iHerb and Walmart.com. This is a hybrid role blending analytics, promotions, merchandising, and light web design. You’ll play a critical role in driving online sales, building promotional plans with partners, and strengthening the digital customer experience across channels.
Key Responsibilities:
- Manage day-to-day operations of our DTC website and B2B wholesale site (product uploads, merchandising, light design updates, customer communications).
- Collaborate with key eCommerce partners (Target.com, Faire.com, Sysco, iHerb,
- Walmart.com) to plan and execute promotional strategies, seasonal campaigns, and new item launches.
- Build and maintain product listings and ensure content is optimized for search, conversion, and brand consistency across all platforms.
- Set up and manage email campaigns and onsite communications (banners, updates) targeting wholesale customers through our B2B site.
- Track and analyze sales performance, traffic, conversion rates, and promotions across platforms; deliver actionable reports and insights to leadership.
- Coordinate cross-functionally with marketing, sales, and supply chain teams to ensure alignment on inventory, pricing, and promotional calendars.
- Assist with light website design and UX improvements to enhance the shopping experience.
- Monitor competitor activity and industry trends to recommend new opportunities.
Qualifications:
- 2-4 years of experience in an eCommerce, digital marketing, or merchandising role (CPG or wholesale/eComm B2B experience preferred).
- Strong analytical skills with the ability to create and present performance reports (Excel/Google Sheets proficiency required).
- Proficiency with Shopify (or other DTC platforms) and B2B eCommerce systems.
- Familiarity with marketplaces like Faire.com, Target.com, and Sysco is a plus.
- Comfortable managing promotional calendars and working directly with external retail/eCommerce partners.
- Basic knowledge of website design and UX principles (experience with Shopify themes or similar platforms preferred).
- Strong project management and organizational skills with a proactive, self-starter mindset.
Bonus Points:
- Experience with wholesale customer marketing (email, CRM, or portal communications).
- Familiarity with retail media platforms like Walmart Connect.
- Understanding of wholesale and distributor dynamics (Sysco, UNFI, etc.).
Perks & Benefits:
- Competitive salary performance-based bonus
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off holidays
- Product discounts access to new launches
- Direct impact on a growing brand with room for advancement
- Work from home flexibility
Please share your resume and a cover letter when you apply.
