What are the responsibilities and job description for the University Relations Liaison position at Standard Process Opportunities?
For more than 95 years, Standard Process Inc. has been a visionary leader in whole food nutrient solutions. Our whole food philosophy and mission to change lives extends far beyond our supplements to the very people we employ. This strong foundation has created an environment where our employees are seen as members of our family and are given the tools and resources to succeed, both personally and professionally.
Position Overview
Under the direction of the University Relations Manager, the University Relations Liaison will be responsible for fostering and managing relationships with academic institutions that specialize in chiropractic, naturopathic, and integrative healthcare degree programs. The role includes educating students and faculty on the benefits of Standard Process products, engaging with digital and social media platforms, managing our student representative program, and executing on-campus initiatives. The ideal candidate will have a background or education in one of these disciplines, experience in higher education engagement, a passion for health and wellness, and an innovative approach to digital communication and community building.
Roles and responsibilities:
- In concert with the University Relations Manager, develop and maintain relationships with key universities and academic departments specializing in chiropractic, naturopathic, and integrative healthcare.
- Serve as a point of contact for university Clinic Managers to foster ongoing collaboration, brand awareness, and product implementation within university dispensaries and clinics.
- Educate students, faculty, and academic professionals about the value of Standard Process products through presentations, webinars, and educational materials. Emphasize the role of nutrition and supplements in supporting whole-person health and advocate the “whole food advantage”.
- Provide product experiences with students to drive product adoption.
- Work cross-functionally with the Marketing and Brand Strategy team to deploy social and digital assets driving engagement and exposure among students and alumni.
- Develop campaigns and content specifically designed to reach students, faculty, and staff within chiropractic, naturopathic, and integrative healthcare programs.
- Promote Standard Process activities and evangelize SP support for universities into the wider marketplace.
- Oversee and manage the student representative program by recruiting, training, and supporting student ambassadors. Provide tools and resources to ensure effective promotion of Standard Process products on their campuses, while tracking performance and engagement metrics.
- Coordinate and execute on-campus events, including health fairs, product sampling, and information sessions, to increase brand visibility and deepen relationships with university communities, focusing on chiropractic, naturopathic, and integrative health care students and faculty.
- Work directly with local SP Territory Managers to drive product adoption among faculty and clinic; support opening of university customer accounts
Required background:
- Bachelor’s degree in Chiropractic, Naturopathic Medicine, Integrative Healthcare, Marketing, Communications, or a related field (candidates with education or experience in chiropractic, naturopathic, or integrative health care programs are preferred).
- 2 years of experience in university relations, sales, marketing, or education, preferably within the health and wellness, dietary supplement, or integrative healthcare industries.
- Strong communication and presentation skills, with the ability to engage and inspire diverse audiences in higher education.
- Experience with digital marketing, social media platforms, and content creation.
- Proven ability to manage multiple projects and initiatives, with strong organizational and time management skills.
- A passion for health, wellness, and integrative healthcare practices.
- Knowledge of the dietary supplement industry and Standard Process products is a plus
Necessary skills and competencies:
- Relationship Building: Ability to build strong, long-term relationships with university faculty, students, and organizations, with a deep understanding of academic environments.
- Health and Wellness Expertise: Strong knowledge of holistic health principles, especially in the areas of chiropractic, naturopathic medicine, and integrative healthcare. Ability to speak to the benefits of dietary supplements and whole food-based nutrition in a scientific and educational manner.
- Digital Marketing Expertise: Proficiency in using social media platforms (Instagram, Facebook, LinkedIn, etc.), content management systems, and analytics tools. Ability to effectively engage within student-focused posts and feeds
- Event Planning and Execution: Experience in planning and executing on-campus events such as health fairs, educational workshops, and product demonstrations.
- Program Management: Strong skills in managing student representative programs, with an understanding of recruitment, training, and performance tracking. Ability to foster a sense of community and engagement among student ambassadors.
- Data-Driven Mindset: Ability to track, analyze, and report on key performance metrics related to university relationships, ambassador programs, and digital campaigns. Comfort with using data to adjust strategies and improve outcomes.
- Communication & Presentation Skills: Excellent written and verbal communication skills, with experience presenting to academic audiences and creating compelling educational materials. Ability to effectively translate complex product benefits into accessible, student-friendly language
Travel:
20-30%
Benefits package:
Standard Process is proud to be a top workplace. We offer a comprehensive and competitive benefit package, which includes:
- Competitive salary and annual incentive program
- Comprehensive health care and flexible benefit plan, including pet insurance
- Company-matched 401(k) plan
- Profit sharing plan
- On-site childcare with highly accredited curriculum
- Platinum WELCOA award-winning wellness program, including:
- On-site 24x7 fitness center
- Whole food court
- On-site chiropractic care
- On-site massage therapist
- Personal trainer
- Daily fitness classes
- On-site life coach
- $450 monthly Standard Process supplement allowance
- Paid vacation and holiday time
- Educational assistance
- Company hosted outings and events
- Strong community involvement
Apply today and become part of the Standard Process family!
Standard Process understands the importance of diversity and believes in providing equal employment opportunity for all employees and applicants for employment. Accordingly, all personnel decisions, including but not limited to hiring, compensation, promotions, training, benefits, termination, or other terms and conditions of employment, are made without regard to age, race, creed, color, disability, veteran status, marital status, sex, national origin, ancestry, arrest or conviction record, sexual preference, genetic information, or any other legally protected characteristic in accordance with law.
Salary : $450
