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Brand/Product Manager

StarKist Co.
Floris, VA Full Time
POSTED ON 2/24/2025
AVAILABLE BEFORE 5/20/2025

Brand / Product Manager

This position is located in Reston, VA

This position is not remote work

US Citizenship or Green Card Holder - no sponsorship available

PURPOSE –

  • Manage assigned Business Segments and Brands to drive profitable growth with specific responsibility for :
  • Strategy development & execution for assigned Business Segments and Brands
  • Management of assigned Brands / Business Segments including development, execution and measurement of marketing, pricing, distribution, and packaging plans
  • Management of multifunctional teams in the execution of brand initiatives (including internal cross-functional teams and agencies)
  • Management of product portfolio of assigned Business Segments including New Product development and / or execution
  • Organizational development of Associate Brand Manager if assigned

PRINCIPAL ACCOUNTABILITIES –

  • Collaborate with management, cross-functional, and marketing teams in development and execution of Business Segment and Brand growth strategies
  • Manage marketing initiatives in support of long-term strategies including marketing spending, pricing, distribution, product portfolio, and packaging initiatives
  • Annual marketing plan development and execution including work with internal cross-functional teams and external agencies
  • Leverage market research to develop and support marketing plans and product positioning
  • Analyze, forecast, and budget volume and share for the annual operating plan and periodic adjustments to the plan
  • Coordinate new product development / restage projects with internal and external resources to support marketing / sales initiatives
  • StarKist Business Segment and Brand P&L Management (shared responsibility)
  • KNOWLEDGE / EXPERIENCE / COMPETENCIES –

  • 6 years of overall professional experience in Brand / Product Management in consumer- packaged goods marketing.
  • MBA preferred, but not required given experience level.
  • Individual needs to be adept at managing multiple projects, with ability to prioritize and lead a team into the direction he / she needs to move the business forward.   The ability to balance strategic orientation with the need to ‘roll-up your sleeves’ and work is a must.
  • Experience with MS Excel, PowerPoint, and Project.
  • Must be confident leading and partnering with multifunctional groups, including Operations, Logistics, Sales, Trade, Packaging, Finance and R&D.
  • New product development experience and launching is required
  • A general understanding of a P&L is required
  • This position involves frequent communication with senior management.   Must have excellent verbal / written communication skills.
  • Approximately 10% travel is required
  • Knowledge of corporate policies and compliance.
  • If you have a disability and cannot apply online, please mail your resume and cover letter to :

    StarKist Co.

    1875 Explorer Street

    10 th Floor

    Reston, VA 20190

    ATTN :   Human Resources

    Please note :   this option is for individuals with disabilities only.

    StarKist Co. is an Equal Opportunity Employer.   We enthusiastically accept our responsibility to make employment decisions without regard to race, religious creed, ethnicity, age, sex, sexual orientation, gender identity, national origin, religion, marital status, registered domestic partner status, medical condition, disability, military service, pregnancy and related medical conditions, or any other classification protected by federal, state and local laws and ordinances. EOE / AA / M / F / Vet / Disability

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