What are the responsibilities and job description for the Sr. Manager Marketing position at Stars Group Inc?
About Junglee GamesWith over 140 million users, Junglee Games is a leader in the online skill gaming space. Founded in San Francisco in 2012 and part of the Flutter Entertainment Group, we are revolutionizing how people play games. Our notable games include Howzat, Junglee Rummy, and Junglee Poker.Our team comprises over 900 talented individuals who have worked on internationally acclaimed AAA titles like Transformers and Star Wars : The Old Republic and contributed to Hollywood hits such as Avatar. Junglee’s mission is to build entertainment for millions of people around the world and connect them through games.Junglee Games is not just a gaming company but a blend of innovation, data science, cutting-edge tech, and, most importantly, a values-driven culture that is creating the next set of conscious leaders.As our Marketing Manager, you will create and manage promotions, programs, and campaigns aimed at retaining, engaging, and monetizing users across all our games. You will actively utilize data-driven techniques such as Push Notifications, WhatsApp, SMS, and In-app Marketing to achieve retention KPIs.Responsibilities : Work with the internal Marketing team to plan and execute campaigns that drive player engagement and revenue.Work on CRM tools to create journeys for existing users which help engage them more and bring them back to the platform along with generating higher revenue.Present daily / weekly / monthly reports of promotional campaigns and corresponding business metrics by coordinating with the Analytics team.Work with CRM, Content, and Acquisition teams to drive retention.Work with Marketing and Product teams to help develop our websites and apps to improve design, usability, content, and customer experience.Responsible for the revenue for a particular game / product line.Leadership SkillsStrong Communication Skills : Effective communication skills and the ability to clearly articulate goals / objectives and provide constructive feedback.Problem-solving and Decision-making Skills : Ability to identify challenges, analyze situations, and come up with creative and practical solutions. Should be confident in decision-making and possess the ability to handle difficult conversations.Team Management, Motivation, and Employee Development : Ability to lead, motivate, and develop team members, fostering a healthy and productive work environment.Strategic Thinking, Innovation, and Creativity : Ability to think critically and strategically and develop our capabilities to match hyper-growth and organizational goals. Should embrace innovation to drive positive change.Emotional Intelligence : Should be empathetic while interacting with various sets of user groups and be open to suggestions from internal and external stakeholders.Accountability and Responsibility : Should take ownership of work, meet deadlines, and hold themselves accountable for results.Integrity and Ethics : Should believe in doing the right thing even in challenging situations and have a sense of honor and honesty.Resilience : Should have a positive mindset with the ability to stay optimistic even in tough circumstances.Requirements5 years of experience in CRM campaigns, journeys, and analytics, with specific experience managing an app / PN / email / web / mobile marketing program from end-to-end (gaming / e-commerce experience).Knowledge of tools such as WebEngage and Clevertap.Experience with user retention and engagement strategies.An analytical bent of mind with an ability to collate, analyze, and present data to drive clear insights into the business and make decisions to meet retention KPIs.Good understanding of CRM, Push Notifications, WhatsApp, SMS marketing, and mobile marketing.Understanding of databases, SQL, Tableau, etc. is preferred.Must have worked on Marketing automation platforms like Clevertap / Moengage / WebEngage.Understanding of consumer cohorts and RFM segmentation.Ability to effectively communicate and manage relationships with external vendors and partners.Ability to manage and mentor a team.Be a part of Junglee Games to : Value Customers & Data - Prioritize customers, use data-driven decisions, master KPIs, and leverage ideation and A / B testing to drive impactful outcomes.Inspire Extreme Ownership - We embrace ownership, collaborate effectively, and take pride in every detail to ensure every game becomes a smashing success.Lead with Love - We reject micromanagement and fear, fostering open dialogue, mutual growth, and a fearless yet responsible work ethic.Embrace Change - Change drives progress and our strength lies in adapting swiftly and recognizing when to evolve to stay ahead.Play the Big Game - We think big, challenge norms, and innovate boldly, driving impactful results through fresh ideas and inventive problem-solving.Avail a comprehensive benefits package that includes paid gift coupons, fitness plans, gadget allowances, fuel costs, family healthcare, and much more.Know more about usExplore the world of Junglee Games through our website, www.jungleegames.com .Get a glimpse of what Life at Junglee Games looks like on LinkedIn .Here is a quick snippet of the Junglee Games Offsite’24 .Liked what you saw so far? Be A Junglee .#J-18808-Ljbffr
