Marketing Communications Manager

Since 1911, State Industrial Products has helped customers "Care for Work Environments"®. Throughout the years, our main focus has been to help customers enhance building environments and improve equipment productivity. No matter where you go in the United States, Canada or Puerto Rico, you will find State products hard at work in every industry imaginable. From market leading drain maintenance and air care programs to innovative cleaning systems, maintenance supplies and auxiliary programs, State Industrial Products offers facility management benefits that are second to none. We’re a thriving company, and we’re looking for driven individuals to join our team. That’s where you come in! #LI-Hybrid

WHAT'S IN IT FOR YOU:
We have a dedicated crew of more than 700 innovative and dedicated employees. Here are a few reasons why we’d make a great team:

• Career Opportunity. We are a high growth company with excellent opportunities for advancement. Our training and development programs prepare you for growth and advancement.
• Work-life balance. We work a typical Monday-Friday 8a-5p work day. Take a well-deserved break on us, and enjoy time with your family and friends with generous PTO. And take advantage of our hybrid work model, by working from home 2 days per week.
• Benefits and Perks. We offer competitive pay, as well as an excellent benefits package that includes medical, dental, vision, 401(k) matching up to 3%, long term disability, and tuition assistance. We offer an on-site gym and an annual wellness program. Our corporate office is also a nicotine-free facility.

POSITION SUMMARY:
The Marketing Communications Manager leads the planning and execution of marketing initiatives aimed at increasing market share, sales, and profit growth, while achieving company goals. Reporting directly to the Vice President of Marketing, this role is responsible for integrated communications and promotional programs across multiple media touchpoints. The Marketing Communications Manager oversees a team of marketers and collaborates closely with peers in the Digital Marketing, Sales Enablement, and Creative Services teams. This role also collaborates with senior leadership throughout the organization.

POSITION RESPONSIBILITIES:

• Lead a team responsible for internal and external communications, sales collateral, social media, event planning, and content production.
• Develop and execute marketing communications plans to deliver strategic programs and messages to the sales team and customers.
• Coordinate and manage content and logistics for in-person and remote events for the sales and sales management teams, with support from direct reports.
• Create marketing materials in collaboration with the visual media team, clearly articulating service and product features, benefits, and value propositions through differentiated messaging.
• Collaborate with product management to drive product marketing and branding decisions.
• Identify and pursue PR and earned media opportunities.
• Ensure consistent brand standards across all deliverables.
• Conduct controlled deployments and market tests to assess the alignment of new products and services with market needs.
• Develop strong relationships and feedback processes to measure and monitor the success of programs and activities.
• Perform administrative functions such as budgeting, performance reviews, and salary administration.
• Train and mentor team members to enhance their skills and performance.
• Ensure compliance with legal and regulatory requirements in all marketing communications.
• Optimize departmental efficiency by instituting or modifying policies and procedures.

REQUIRED QUALIFICATIONS, SKILLS & ABILITIES:

• Excellent written communication
• Exceptional project management
• Demonstrates attention to detail for exceptional execution
• Effective oral communication & presentation skills
• Able to develop strategic plans
• Able to hire and develop staff
• Able to extract and analyze sales and marketing data
• Able to organize and standardize complex processes
• Able to collaborate regularly with peers and stakeholders across a wide range of departments
• Ability to work closely with large sales team
• Proficient with Microsoft Office Suite
• Proficient with leading marketing software platforms
• Able to interpret financial statements
• Able to travel up to 50% per month occasionally, typically 10% or less
• 5 years of marketing experience
• 2 years of experience managing a team
• Experience in commercial/B2B market or channel

EOE Statement: State Industrial Products is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act*), or any other legally protected status, with respect to employment opportunities.

ADA Disclosure: Any candidate who feels that they may need an accommodation to complete this application, or any portions of same, based on the impact of a disability should contact our Human Resources Department.

#IND3 #LI-CF1