What are the responsibilities and job description for the Public Information Specialist 1 Digital Content - VID position at StateJobsNY?
Duties Description The Office of Cannabis Management (OCM) is seeking a creative and detail-oriented Public Information Specialist 1 (Digital Content) to support the agency's digital communications strategy. This role is responsible for drafting, designing, and managing content across OCM's digital platforms, including the website, social media channels, and email communications. Reporting to the Deputy Communications Director, the incumbent of this position will play a key role in public engagement, ensuring that all content is accessible, informative, visually compelling, and aligned with the agency's mission.This is a visual role requiring proficiency in design, typography, and layout. Candidates should be comfortable working with a variety of digital formats and must submit a portfolio or recent examples of work demonstrating their design expertise.Duties include, but are not limited to :
- Develop and manage digital content for the OCM website, social media platforms, and email communications to provide information to the public, licensees, and stakeholders.
- Draft, edit, and design engaging written and visual content that aligns with the agency's communication strategy, ensuring clarity and accessibility.
- Assist with the conception, design, and production of all creative materials, including marketing materials, public information resources, presentations, website, and social media content.
- Help update and maintain the OCM website, ensuring accuracy, accessibility, and compliance with branding guidelines.
- Support the development and execution of public information campaigns that promote cannabis education, awareness, and regulatory updates.
- Monitor and manage digital engagement, responding to inquiries and public comments in coordination with the agency's digital strategy.
- Collaborate with Digital team to create multimedia content, including graphics, infographics, and short-form videos.
- Track and analyze digital media performance metrics, making data-informed recommendations to enhance engagement and reach.
- Perform other duties and special projects as required.
Minimum Qualifications Six years of experience
Preferred Qualifications :
Additional Comments NOTE :
The Office of General Services provides human resources support for the Office of Cannabis Management. To apply for this vacancy, candidates must email a detailed resume providing specific, verifiable information about their qualifying experience to HRresumes@ogs.ny.gov and they must reference the above posting number. This must be received in the OGS Division of Human Resources Management by the closing date, or your response will not be considered.
The Office of Cannabis Management (OCM) is an equal opportunity employer, and we recognize that diversity in our workforce is critical to fulfilling our mission. We encourage applicants for all communities to apply. For a full version of OCM's EEO / AA statement and benefits of joining OCM, please visit : About | Office of Cannabis Management (ny.gov).
NOTE ON TELECOMMUTING : Employees are required to apply and obtain approval through management to telecommute according to the agency's Telecommuting Program Guidelines.
Downstate : Location Pay of $3,400
Some positions may require additional credentials or a background check to verify your identity.
Name Human Resources / JHG
Telephone 518-473-5282
Fax 518-486-1631
Email Address HRresumes@ogs.ny.gov
Address
Street NYS Office of General Services, HRM
31st Floor Corning Tower, Empire State Plaza
City Albany
State NY
Zip Code 12242
Notes on Applying Please submit a resume and cover letter detailing how you meet the minimum qualifications. Indicate the Position Title & Vacancy ID number of each position you are applying to.
Salary : $3,400
