Assistant Vice President - Enrollment Management (Temporary)

This is an executive position responsible for leading and developing data-informed recruitment and retention initiatives. Provides strategic oversight of enrollment management operations. Works under minimal supervision, with extensive latitude for the use of initiative and independent judgment. Reports to the Senior Vice President for Enrollment and Student Engagement.

1. Collaborates with senior leadership to develop and implement comprehensive enrollment strategies aligned with the university’s mission and goals.

2. Leads the development and execution of data-informed recruitment and retention initiatives from conception to implementation.

3. Manages budget resources effectively to support enrollment goals.

4. Develops and tracks key performance indicators for enrollment management.

5. Works closely with campus stakeholders to maintain strong relationships by partnering with Student Engagement to enhance student success initiatives and academic deans and department heads to align enrollment strategies with academic programs.

6. Directs market research efforts to identify enrollment opportunities and challenges.

7. Monitors and analyzes competitor institutions and market trends to produce informed recruitment strategies.

8. Evaluates demographic trends and their impact on enrollment patterns and provides enrollment analytics and metrics as requested.

9. Develops data-driven recommendations for program development and market positioning.

10. Directs special projects related to enrollment growth and student success.

11. Coordinates with University Marketing Communications to develop effective recruitment materials and campaigns.

12. Fosters a culture of excellence and innovation within the enrollment management team, evaluates staff performance, and implements improvement strategies as needed.

13. Provides mentorship and professional development opportunities for enrollment management staff to ensure proficiency in enrollment management best practices.

14. Builds and maintains high-performing teams across enrollment management operations.

15. Collaborates with Information Technology Services to optimize enrollment management systems and oversees the development and maintenance of enrollment management technology systems.

Performs other related duties as assigned.

The individual must possess the following knowledge, skills, and abilities or be able to explain and demonstrate that the individual can perform the essential functions of the job, with or without reasonable accommodation.

1. Knowledge of, or the ability to learn, university policies and procedures.

2. Knowledge of integrated student information systems, CRM platforms, and innovative technologies for recruitment and admissions.

3. Knowledge of federal and state regulations related to enrollment and financial aid in higher education.

4. Skill in using computer applications including spreadsheet, database, and word processing software.

5. Skill in managing projects simultaneously while maintaining a satisfactory work product.

6. Skill in completing assignments accurately and with attention to detail.

7. Ability to develop objectives, evaluate effectiveness, and assess needs.

8. Ability to identify problems, evaluate alternatives, and implement innovative and effective solutions.

9. Ability to set priorities and complete assignments on time.

10. Ability to manage a budget and work within the constraints of that budget.

11. Ability to communicate effectively in both oral and written form.

12. Ability to establish and maintain a good rapport with university faculty and staff, alumni, potential students, current students, and the general public.

13. Ability to learn office and university-specific software.

14. Ability to explain policies and procedures to internal and external constituents.

15. Ability to work collaboratively and build strategic relations with all members of the university.

16. Ability to provide support for student development with a demonstrable concern for students.

17. Ability to train and supervise others.

Master’s degree in higher education administration, business administration, or a related field is required.

Eight years of progressive experience in higher education enrollment management is required. Experience in strategic planning and implementation is required. Experience with analytics and data interpretation is required. Demonstrated successful management and leadership experience is required. Experience with project management is required.

Doctoral degree in higher education administration or a related field is preferred. Experience with CRM systems and enrollment management technology is preferred. Experience in predictive analytics and enrollment modeling is preferred. Experience with strategic financial aid leveraging is preferred. Experience in Texas higher education is preferred.

This is a security-sensitive position subject to criminal record check.
This is an IT-sensitive position subject to the Computer and Network Security policy.

This position is eligible for participation in the Optional Retirement Program (ORP), subject to the position being full-time and at least 4 ½ months in length, or the Teacher Retirement System of Texas (TRS) retirement plan, subject to the position being at least 20 hours per week and at least 135 days in length.

Stephen F. Austin State University, an Equal Employment Opportunity and Affirmative Action Employer and Educator, is committed to excellence. All qualified applicants will receive consideration for employment without regard to sex, race, creed, color, age, national origin, religion or physical or mental disability as required by law. If, because of an impairment or disability, you need accommodation during any part of the employment process, please contact Human Resources at 936-468-2304.

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