What are the responsibilities and job description for the Director, SUO Communications position at Stevenson University?
Director, SUO Communications
Summary:
The Director, SUO Communications is responsible for managing digital and written communications for Stevenson University Online. Responsibilities include developing, managing, and evaluating external and internal communications for SUO enrollment strategies. In addition to managing digital communications with prospective and current online students and managing internal communication workflow, the Director collaborates with the Office of Marketing & Digital Communications, SUO leadership, and academic program administrators to assure cohesive branding strategies and facilitate SUO web content updates. The Director, SUO Communications works as a member of the team to support overall SUO operations and initiatives as requested.
Department: Stevenson University Online: Admissions
Education/Experience:
Bachelors degree in communications, journalism, marketing, or a related field required plus three years related experience or equivalent combination of education and experience.
Knowledge/Skills/Ability:
- Excellent writing, editing, and proof-reading skills
- Extensive knowledge of current digital, social media, and recruitment communication strategies
- Ability to adapt to emerging communication technologies and techniques
- Excellent interpersonal and cultural competency skills and demonstrated ability to communicate professionally and effectively with diverse internal and external constituencies.
- Working knowledge of digital and print communication strategies and platforms
- Ability to maintain confidentiality of information
- Ability to work independently and as a member of a team
- Ability to manage multiple tasks under pressure and to adapt to rapidly changing priorities
- Proficiency in Microsoft Office applications including Excel, PowerPoint, Teams, and Word, and ability to learn and use other software platforms that support SUO operations (e.g., Slate, Mongoose, and others)
- Ability to collect, organize, analyze, and report information to demonstrate effectiveness of SUO communication strategies
- Ability to work evenings and weekends as needed.
- Ability to travel between campuses as needed.
Physical Requirements:
Medium Work: Exerting up to 25 pounds of force occasionally and/or a negligible amount of force constantly to move objects. Requires ability to lift/move boxes of University promotional materials up to 40 pounds. Keyboarding, standing and/or sitting, climbing, stooping, kneeling, crouching, reaching, walking, talking, and hearing. Requires physical abilities consistent with a busy office environment on a university campus. Close visual acuity to perform daily work with computers, monitors, copy machines and other office equipment.
Essential Functions:
- Develop and implement integrated communications plans for recruiting online undergraduate and advanced degree students including digital/social media strategies, email marketing, and traditional print publications.
- Develop and implement an assessment plan for SUO communication strategies.
- Provide reports to SUO leadership and the Office of Marketing & Digital Communications on the effectiveness of SUO communication plans as requested.
- Collaborate with the Office of Marketing & Digital Communications, SUO leadership, and SUO Academic Program Administrators to create marketing materials and manage website and SUNow portal content for Stevenson University Online.
- Work with the Office of Marketing and Digital Communications and external vendors as appropriate to write template and initial copy for emails, digital and print publications, and letters as needed.
- Draft and manage communications to prospects, accepted, and continuing students.
- Collaborate with Senior Director, SUO Admissions and Assistant Director, Recruitment & Partnerships to draft and manage communications to partners and their employees as requested.
- Process and coordinate outgoing mailings, digital and print.
- Communicate important and timely information to SUO students through e-mail, the SUNow Portal, and other applications.
- Develop and implement communication plans to inform students about important academic dates, SUO events, and relevant student support services in collaboration with SUO leadership.
- Develop content for SUO admissions and recruitment events including branded presentation templates, program information flyers, and rack cards.
- Provide updates to third-party college recruitment guides.
- Serve as a member of the SUO Leadership Team.
Reports To: Vice Provost, Online Learning
Work Location: Greenspring
Position Category: Staff
Position Type: Full-Time
Months/Year: 12
Hrs/Week: 40
FLSA: Exempt
Close Date:
Open Until Filled: No
To be considered for this position please visit our web site and apply on line at the following link: stevenson.peopleadmin.com
EOE/AA Employer of Minorities/Females/Veterans/Disability
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