What are the responsibilities and job description for the Social Media Retail Manager position at Stowe Living?
Job Overview
We are seeking a creative and dynamic Social Media Manager to join our team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. You will work closely with various departments to ensure that our social media content aligns with our overall marketing goals and resonates with our target audience.
Duties
- Develop, implement, and manage social media strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Create engaging content that reflects our brand voice and engages our audience through storytelling and visual elements.
- Utilize tools such as Hootsuite for scheduling posts, monitoring engagement, and analyzing performance metrics.
- Collaborate with graphic designers to produce visually appealing graphics using Adobe Illustrator and other design software.
- Manage relationships with influencers and partners to enhance brand visibility and engagement.
- Monitor trends in social media tools, applications, channels, design, and strategy to stay ahead of the curve.
- Conduct photography sessions for content creation when necessary to ensure high-quality visuals are used in campaigns.
- Analyze social media performance metrics to refine strategies and report on campaign effectiveness.
- Engage with followers by responding to comments and messages promptly to foster community interaction. Maintain retail presence when scheduled.
*
Requirements
- Proven experience in social media marketing with a strong portfolio showcasing successful campaigns.
- Proficiency in graphic design tools such as Adobe Illustrator; experience in content creation is a plus.
- Strong relationship management skills with the ability to build rapport with influencers and stakeholders.
- Knowledge of public relations principles and advertising strategies that can enhance social media efforts.
- Experience using Hootsuite or similar social media management tools for scheduling and analytics.
- Excellent communication skills, both written and verbal, with a knack for storytelling through digital content.
- Ability to work collaboratively within a team environment while managing multiple projects simultaneously.
- A passion for photography is desirable; familiarity with photography equipment is a plus but not required.
Join us as we elevate our brand's presence in the digital landscape!
Job Types: Full-time, Part-time, Internship
Pay: $22.00 - $28.00 per hour
Expected hours: 30 – 40 per week
Schedule:
- 4 hour shift
- 8 hour shift
Education:
- Associate (Preferred)
Experience:
- Social media/design: 1 year (Preferred)
Ability to Commute:
- Stowe, VT 05672 (Required)
Ability to Relocate:
- Stowe, VT 05672: Relocate before starting work (Required)
Work Location: In person
Salary : $22 - $28