What are the responsibilities and job description for the Marketing Operations Analyst position at Strategic Education Inc.?

The Marketing Operations team serves as a central consultation and execution hub across the entire SEI organization, driving alignment and establishing best practices for the execution and delivery of go-to-market tactics.

The Marketing Operations Analyst will be responsible for participating in the planning and execution of key strategic initiatives in the organization, along with projects related to the functional day-to-day operations of the Marketing technology stack. This role is responsible for partnering with business stakeholders and IT to identify and define requirements for new features, enhancements to existing functionality, and operational support to both leaders and individual contributors of the teams supported. This person will have a strong understanding of business processes, information technology, and how the Marketing technology stack supports key organizational processes and functionality.

Essential Duties & Responsibilities :

Manage projects and support new Marketing initiatives
Serve as functional SME on IT projects related to teams supported
Define requirements with business stakeholders and support execution of system configurations updates / enhancements with IT
Expert in operations of systems (Eloqua and supporting technologies) and can escalate issues
Leverage expertise of University's marketing and enrollment tactics to drive business, system, & operational efficiencies
Collaborate with product team to define and execute initiatives to support business and IT needs
Analyze critical business processes and trends
Serve as liaison between teams / leaders and IT partners
Map current state business process and work to identify gaps and process improvements
Provide data analysis to enhance decision making process.
Audit current reports and understand gaps to effectively run the business
Support training and provide support on change management initiatives
Support and troubleshoot service level issues for Marketing

Job Skills :

Ability to work independently and in a team environment.

Ability to prioritize, manage multiple projects simultaneously and drive projects to completion.

Strong organizational and planning skills coupled with attention to detail and accuracy.

Excellent verbal and written communication skills and ability to build relationships with all levels of stakeholders and personalities.

Comfortable in a fast-paced, multi-faceted, ever changing and sometimes ambiguous work environment.

Strong technical experience with Eloqua

Strong technical experience with Marketing tactics and reliance on technology stack

Ability to analyze data and provide recommendations based on data

Strong knowledge of customer service and experience

Creates alignment across teams and departments

Familiarity with tools, concepts, and methodologies of teams supported

Ability to identify, assess and evaluate process improvement opportunities

Demonstrated ability to innovate and execute

Ability to influence change

Proven conflict management skills

Strong knowledge of Microsoft Office Excel

Strong ability to understand true sense of urgency and skills to focus externally to influence the business strategy and company goals.

Work Experience :

2 years of operations experience and / or productivity analysis

Familiarity with working on a geographically distributed / hybrid team.

Education :

Bachelor's degree required.

Other :

Must be able to travel occasionally should a business need arise. For most roles travel would not be common. Travel may involve plane, car or metro. In accordance with ADA policies, reasonable accommodations regarding travel limitations can be provided. Travel will be more common for roles such as Account Executives (25 - 50%), senior leaders (10 - 20%) or Capella Core Faculty (5 - 10%).

Ability to work onsite in Corporate or Campus location (in a typical office environment) may be required based on role. If so, this would include being mobile within the office, including movement from floor-to-floor using elevators or stairs.

If offsite or hybrid role, must have access to work in setting which enables meeting all requirements of the role (including privacy, reliable internet access, phone, ability to video conference, etc.) at a remote location.

Faculty and Federal Work Study roles require access to work in setting which enables meeting all requirements of the role (including computer, privacy, reliable internet access, phone, ability to video conference, etc.) at a remote location.

This role may require lifting, however reasonable accommodations will be provided in accordance with our ADA policies.

Must be able to meet critical thinking and problem solving aspects aligned to job duties, as well as effectively communicating with co-workers.

Must be able to work more than 40 hours per week when business needs warrant. Accommodations related to schedule may be considered.

Able to access information using a computer.

Other essential functions and marginal job functions are subject to modification.

SEI offers a comprehensive package of benefits to employees scheduled 30 hours or more per week. In addition to medical, dental, vision, life and disability plans, SEI employees may take advantage of well-being incentives, parental leave, paid time off, certain paid holidays, tax saving accounts (FSA, HSA), 401(k) retirement benefit, Employee Stock Purchase Plan, tuition assistance as well as entertainment and retail discounts. Non-exempt employees are eligible for overtime pay, if applicable.

Careers - Our Benefits, Strategic Education, Inc

SEI is an Equal Opportunity employer committed to a diverse and inclusive community. We welcome applications from all. While it is not typical for an individual to be hired at or near the top end of the pay range at SEI, we offer a competitive salary. The actual base pay offered to the successful candidate may vary depending on multiple factors including, but not limited to, job-related knowledge / skills, experience, business needs, geographical location, and internal pay equity. Our Talent Acquisition Team is ready to discuss your interest in joining SEI. The expected salary range for this position is below.

66,000.00 - $99,000.00 - Salary

If you require reasonable accommodations to complete our application process, please contact our Human Resources Department at Careers@strategiced.com .

PDN-9dfe9f5f-5a8b-4efa-ad2d-545a433cbd86

Salary : $66,000 - $99,000

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