Demo

Director Studio Operations, STRONG Pilates

StriveWell
Cranford, NJ Full Time
POSTED ON 1/29/2025
AVAILABLE BEFORE 4/28/2025

Description

We are looking for a leader to join us to help build STRONG Pilates locations in New Jersey.

This isn't a job, this is an opportunity to make a difference! If you're looking for a job, you need not apply and we wish you the best.

What are we looking for :

We are seeking a highly motivated Sales & People leader to lead our Studio Operations teams. The Director will oversee all aspects of STRONGs studio construction, operations, people and culture and performance. This includes overseeing and driving revenue, sales, studio operations, customer experience, and community impact.

The ideal candidate is a leader in sales and customer-obsessed (think Eleven Madison Park, Four Seasons), with tremendous leadership skills. They have experience in selling themselves, coaching salespeople, sales team management, customer service training, marketing, lead generation, leadership and always leading by example. YES! You will also need to be trained in the STRONG pilates coaching curriculum.

This is a high-impact, high-effort role Your work will make a significant impact and contribution to the growth of STRONG, for which you will be rewarded.

Who is the right leader for this role :

You believe strongly in all things health and wellness and have a passion for living a healthy (mind and body) life. If you are results-driven, with an insatiable appetite for growth and a fast-paced / highly demanding work environment, this is the right opportunity for you. You love building and growing things, you like the challenge of revenue goals and surpassing them and are interested in a career filled with growth opportunities.

Here are some of the things you'll do :

  • Be a player / coach and lead with purpose, passion, and performance. This includes contacting leads and welcoming them into their first class, meeting prospective clients and converting them to members, and following up with missed sales.
  • Assemble, lead, and train a team of talented sales and education instructors to achieve monthly sales targets and service existing customers.
  • Build a strategy and road map for growing the STRONG brand in New Jersey in collaboration with the CEO and other ELT members.
  • Network and execute grassroots marketing initiatives in your studio communities with partnerships and collaborations by leveraging our head office events team
  • Participate in weekly leadership meetings to evaluate your and your studio leaders performance numbers and build actionable plans together.
  • Oversee studio expenses such as payroll, marketing budget, and more

Here is how we will measure your success :

You will be evaluated on the following metrics. Surpassing these metrics successfully for a calendar year will open growth opportunities.

  • Studio Performance (revenue, expense & EBITDA)
  • Team member retention and satisfaction
  • Studio CSI scores
  • Achieving & surpassing new member monthly goals
  • Achieving revenue goals
  • Successful secret shopper visit scores
  • Member growth and retention
  • Do you take ownership of the business
  • Here is what we want from you :

  • A strategic thinker with a CEO / Entrepreneurial operating system.
  • Process-oriented with a creative and growth mindset
  • Someone who is plugged into the wellness community and loves being a presence in that community
  • We want you to put on the best and most desirable event at the studio!
  • We want you to build a calendar of events that will keep the studio staff and marketing team busy all year!
  • 10 years in leadership / people management (retail, service industry, consumer goods)
  • 5 years in a multi unit management role
  • 5 years in sales
  • Bachelors is a plus, but not required we love people who have grit and show heart and passion
  • Experience with membership sales is a significant advantage
  • Here is what we will offer you

  • 2 weeks of Paid vacation
  • 500 vacation stipend (we want you to recharge)
  • Apple Watch, Whoop, or Oura we want to help you track your sleep, fitness, and health so you get to choose which is best for you!
  • STRONG Pilates & SWTHZ Swag of course!
  • Tremendous growth opportunity (join on the ground floor) -Succession planning and leader development are important to us
  • Front seat view of entrepreneurship training and development
  • Access to all STRONG and SWTHZ locations, for you and your partner / spouse
  • Exempt Salary of $60,000 - $70,000 Commissions Performance Bonus
  • Where you will work :

    Our HQ office is located in Cranford, NJ with studio locations across New Jersey and New York

  • Growth Mindset
  • 100% hustle
  • You must like people and be kind (no jerks allowed here)
  • Ability to lead between hours of 5am and 9pm and weekends.
  • Ability to lift 50 lbs
  • Ability to travel as needed for events in the region
  • Ability to travel for work as needed
  • Salary Range

    60,000 - $70,000

  • Bonus
  • Commissions
  • About NJ StriveWell

    A subsidiary of StriveWell, Founded by Industry CMO Rico Macaraeg & Healthcare leader Steven Schnelle, StriveWell is an investment group that invests in brands that are inherently better for the world! Starting their focus in the state of New Jersey they bring brands to the state that create communities, and roles for people to come and be authentic and build a healthier future.

    NJ STRONG LLC is the official Franchisee of STRONG Pilates in New Jersey.

    About STRONG Pilates

    STRONG Pilates is a high-intensity, low impact, full body workout that combines rowing and biking with Pilates-inspired movements, utilizing an innovative Rowformer and Bikeformer machine.

    Unlike regular pilates, the Rowformer and Bikeformer allows for elevated heart rate by using the row and bike side, then transitioning back to the Pilates side. The increased intensity results in a substantial calorie burn helping the consumer burn body fat while also receiving the benefits of Pilates.

    Salary : $60,000 - $70,000

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