What are the responsibilities and job description for the Studio McGee is hiring: Director, Social Media in Draper position at Studio McGee?
Job Description
Job Description
Overview :
Studio McGee is seeking a highly driven Social Media Director with 7 years of experience to join our fast-paced team. The Social Media Director will oversee our social media department, which involves managing and leading a team of community assistants and content creators, while also driving social media strategy to achieve key performance goals. The ideal candidate will partner with the SVP / VP regularly and be responsible for leading the team to overcome challenges with innovative and creative solutions.
Who We Are :
Founded in 2014, Studio McGee, Inc. is one of the fastest growing home design brands in America. Our journey began with a thriving interiors business that focused on approachable, yet aspirational design. By leveraging the power of digital communities, we were able to expand our footprint in the interior design industry through an unconventional approach that connected us with our consumers. We continued to carry that forward-thinking attitude into the launch of our retail business, McGee & Co., which anchors the operational and revenue growth of our company. Our licensing partnerships allow us to further expand our design voice beyond our own collection. From a multi-year partnership with Target to an Emmy-nominated Netflix Series and a NY Times Best-Selling book, Studio McGee's passion is to empower people to design with an approachability that enhances their daily life and elevates their everyday. Whether following us on social media or becoming part of our company, we invite you to join us on our mission to “Make Life Beautiful.”
Key Responsibilities :
- Oversee the social media department for both Studio McGee and McGee & Co., ensuring effective hiring, performance management, strategy development, and goal attainment.
- Develop and execute social media strategies to grow Studio McGee’s brand awareness & engagement across social platforms including Instagram, TikTok, Facebook, Pinterest and YouTube. The comprehensive strategy should align with the brand ethos and business objectives of Studio McGee and McGee & Co.
- Lead a team of social media managers, content creators, and community assistants - providing guidance, mentorship, and support to achieve department goals.
- Partner with senior leadership and various departments to drive innovative social media initiatives and campaigns.
- Foster a collaborative and creative environment that encourages team members to share ideas and experiment with new content formats and trends.
- Monitor and analyze social media metrics to evaluate the effectiveness of strategies and make data-driven decisions. Report on monthly and weekly metrics to leadership team.
- Support all content pillars of Studio McGee, Inc. and McGee & Co. in an organized and efficient manner.
- Develop unique content themes that align with Studio McGee’s Signature Aesthetic and establish McGee & Co. as a trusted authority in the design industry.
Promote Studio McGee’s Design Services to establish the company as a high-end design studio and increase inquiries.
Manage evergreen and partner deliverables with greater intentionality.
Qualifications :
Job Type : Full Time
Benefits :McGee is proud to be an equal opportunity employer - we see the beauty of celebrating our teams' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Together we Make Life Beautiful.