What are the responsibilities and job description for the Content Specialist/Technical Writer Job at STULZ Air Technology Systems, Inc. in position at STULZ Air Technology Systems, Inc. in?

Content Specialist / Technical Writer (Finance)

Summary :

Content Specialist / Technical Writer will focus on marketing and technical content creation. This role will play a critical part in developing explicit, concise, and engaging content for a range of marketing and engineering initiatives, including product documentation, blogs, social media posts, and other marketing collateral.

Essential Duties and Responsibilities :

Develop and maintain various marketing content, including product documentation, user guides, blog posts, social media posts, landing pages, and email campaigns.
Collaborate with marketing and cross-functional teams to create targeted content that highlights the features and benefits of STULZ USA products and services.
Write engaging and informative blog content that resonates with both technical and non-technical audiences, ensuring alignment with SEO and brand voice.
Craft and schedule social media posts across multiple platforms (Facebook, LinkedIn, Twitter, Instagram, etc.), aiming to increase brand awareness and drive customer engagement.
Utilize data-driven insights to refine content strategies, ensuring the content's effectiveness and alignment with overall marketing goals.
Stay informed about industry trends, SEO best practices, and digital marketing strategies to optimize and refine content production continually.
Guide content strategy, tone, and messaging for various communication channels, ensuring consistency and alignment with STULZ USA's brand identity.
Review and edit content to ensure clarity, accuracy, and engagement, including communicating technical details accurately.
Support other marketing initiatives, including email campaigns, case studies, and white papers, and assist with content research and validation.
Leverage generative AI tools to streamline content creation and enhance productivity, ensuring that content meets high standards while remaining efficient in production.

Qualifications :

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.

Education / Experience :

Bachelor's degree in Marketing, Communications, Engineering, or a related field.

Proven experience in content creation, digital marketing, and technical writing, particularly in the B2B sector.

Strong writing, editing, and proofreading skills, with the ability to simplify complex topics for diverse audiences.

Experience writing blog content and social media posts that are engaging, informative, and optimized for search engines.

Familiarity with digital marketing strategies, SEO best practices, and tools to drive traffic and engagement.

Proficiency in content management systems, including but not limited to WordPress, and social media platforms (Facebook, LinkedIn, Twitter, Instagram).

Experience with marketing analytics tools to assess content performance and adjust strategies as needed.

Strong organizational skills with the ability to manage multiple content projects simultaneously and meet deadlines.

Experience with generative AI tools (e.g., Gene.AI) to assist in content creation and optimization.

Creative and strategic thinker who can collaborate across teams to produce compelling, high-quality content.

Familiarity with corporate communications, product documentation, and technical writing for customer-facing materials.

Preferred Qualifications :

Experience working in cross-functional teams and collaborating with engineers, product managers, and other stakeholders.

Familiarity with industry standards and regulations related to technical documentation, product safety, and precision cooling regulation.

Strong organizational skills and the ability to work effectively under tight deadlines with changing priorities.

Expertise in digital tools and platforms like JIRA, Confluence, Trello, and Microsoft Teams, and the ability to manage and create content across multiple platforms.

Language Skills :

Strong writing, editing, and proofreading skills, with the ability to simplify complex topics for diverse audiences.

Ability to follow instructions in both written and oral form.

Ability to speak effectively with employees of the organization.

Salary Range : $65,000 - $75,000 / year#J-18808-Ljbffr

Salary : $65,000 - $75,000

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