What are the responsibilities and job description for the Wholesale Sales Associate position at Sun Theory Co?
The Wholesale Sales Representative plays a key role in driving sales by generating leads, building relationships, and closing deals. This role involves conducting product demos, attending trade shows, and maintaining direct communication with clients and prospects to understand their needs and recommend solutions. The Sales Representative may also assist in developing sales strategies and setting quotas.
To succeed, the ideal candidate will be service-oriented, customer-focused, and results-driven, with strong negotiation skills and the ability to present our products compellingly. A positive attitude and quick learning ability are essential.
Responsibilities :
Manage and execute wholesale sales strategies within the Ohio market including Cincinatti and Columbus
Prospect, qualify, and develop accounts through solution-based selling and sales demos.
Manage the full sales cycle, from cold calling to closing deals.
Track performance and sales metrics (weekly, monthly, quarterly).
Identify and develop new sales opportunities, build rapport, and provide technical information.
Address customer objections and needs.
Maintain and update a database of prospective clients.
Stay informed on cannabis industry regulations and compliance concerns.
Participate in ongoing product education and professional development.
Support additional projects / tasks as needed.
Flexible schedule required (evenings, weekends, holidays, special events).
Key Competencies :
Functional Expertise : Deep knowledge and understanding of sales processes, with alignment to company goals.
Emotional Intelligence (EQ) : High self-awareness, empathy, and relationship-building skills.
Intellectual Agility : Evaluates challenges from multiple angles to make informed decisions.
Collaboration : Strong teamwork with internal and external partners.
Dependability : Consistently meets or exceeds deadlines and targets.
Company Values : Upholds and embodies the company’s core values.
Qualifications :
3 years of experience in outside sales.
Must be based in Ohio.
Strong customer service skills and ability to build rapport.
Excellent communication, persuasion, and interpersonal skills.
Ability to handle rejection and stay positive.
Strong listening and problem-solving abilities.
High emotional intelligence and time management skills.
Bachelor’s degree preferred, or equivalent experience.
Working Conditions :
Primarily road based, with occasional overnight travel
Frequent sitting in a car for extended periods.
Remote office
Job Type : Full-time
Pay : $60-$70,000 annually
Commission
Benefits : Dental insurance
Health insurance
Paid time off
Vision insurance
Schedule : Monday to Friday
Weekends as needed
Salary : $60,000 - $70,000
