Demo

Senior Manager, Retail Marketing

Supergoop!
New York, NY Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 5/5/2025

Who we are :

Hi, we're Supergoop! Since 2005, we've been changing the way the world thinks about sunscreen. Today, we're as committed as ever to creating feel-good sunscreen that you'll really want to wear. Because protecting your skin's health is what we're all about. Every. Single. Day.™

Who You Are :

Supergoop! is seeking a Senior Manager, Retail Marketingto join our retail marketing team based in New York. You will help bring new product launches & marketing campaigns to life at Sephora in North America. This includes (but is not limited to!) merchandising, product messaging, IRL events, social media, and dotcom activations. This highly ambitious, creative, detail-oriented, and passionate individual should have their finger on the pulse of beauty, love to make to-do lists & cross things off, and enjoy building relationships.

Responsibilities :

  • 360 Integrated Marketing : Spearhead execution of Sephora specific marketing programs to support product launches and core campaigns that ladder up to global strategy and sales plan while meeting specific retailer needs. Partner with internal events, education, social, and influencer teams to build calendar synergy and amplify retailer key moments.
  • Visual Merchandising : Lead Visual Merchandising & Secondary Placement strategy across Sephora US, Kohls, Canada, and Mexico. Project manage to meet key deadlines while collaborating with Retailers, Account Management, and Creative to execute assortment, messaging, graphics, and proofing
  • NPD : Partner with AVP Retail Marketing, Global Product Marketing & Global Brand Marketing teams on product and campaign messaging, leveraging retailer-insights to influence direction and output
  • Sampling : Lead sampling and co-op initiatives across all regions. Oversee execution of all sampling programs to ensure key dates are met
  • Dotcom :

Own concepting and briefing asset deliverables and copy for all new launches

  • Continued optimization of existing pages ensuring pages stay up to date with best in class assets to help grow our retailer.com business
  • Develop and own deliverable tracker to ensure timelines meet key dates
  • Market Meetings : Help support team in preparation and execution of market weeks by building necessary materials and planning meeting logistics
  • Develop cross functional relationships to ensure all deliverables are aligned with product launches, retailer timelines
  • Cultivate strong relationships with retail partners and key stakeholders to foster collaboration and maximize opportunities for brand exposure and growth
  • Inspire! Monitor industry developments, obsess over consumer trends, and have a steady pulse on store updates to inform / inspire retail marketing strategies and in store execution
  • Qualifications / Experience :

  • Bachelor's Degree in related field of study, Marketing preferred
  • 5-7 years of professional experience, Sephora experience strongly preferred
  • Organizational and project management skills
  • Proficient technical skills (Microsoft Office - Windows, Word, Excel, Powerpoint), Google docs
  • Knowledgeable in social media platforms (Instagram, Snapchat, TikTok, etc.)
  • Salary Range : $120,000 - $130,000 commensurate with experience

    Supergoop! shines bright for you and offers US based full-time employees :

  • Comprehensive Health Benefits
  • Generous Paid Time Off Policy
  • 401k with Company Match
  • Product Discounts
  • Employee Referral Program
  • Company and Team Off-Sites
  • EEO Statement :

    Supergoop! is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.

    Health and Safety Statement :

    The health and safety of you and the Supergoop! Team is important to us. Covid-19 vaccination will be required to work in our office.

    Salary : $120,000 - $130,000

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