What are the responsibilities and job description for the Senior Campaign Manager position at Surfside?
Senior Campaign Manager, Commerce Media
Company Description
Surfside is a technology company powering the infrastructure, APIs, and software businesses need to quickly build custom ad platforms for personalized commerce, native ads, sponsored listings, internal promotions, and more.
We help retailers unlock new value to personalize, grow, and monetize their customer experiences like never before. Meanwhile, brands and advertisers can tap into an entirely new performance channel, reaching relevant, high-intent consumers when and where they are most likely to buy.
The Role
As a Senior Campaign Manager at Surfside, you will be responsible for the end-to-end execution of our clients’ commerce media campaigns on our Demand Side Platform (DSP). You will serve as the go-to expert on campaign setup, trafficking, optimization, and performance tracking across various digital channels. In addition, you will mentor and guide junior Campaign Managers, share best practices, and collaborate closely with cross-functional teams including Product, Engineering, Sales, and Account Management. Your primary objective is to deliver outstanding campaign performance and client satisfaction.
Responsibilities
- Configure, launch, and optimize on-site and off-site digital advertising campaigns, focusing on driving measurable business outcomes.
- Oversee campaign setup—including targeting, creative trafficking, testing, and quality assurance—ensuring launches meet deadlines and performance goals.
- Provide ongoing performance analysis and actionable recommendations for improvement, leveraging data and insights.
- Coach and mentor junior Campaign Managers, sharing technical know-how, best practices, and advanced optimization strategies.
- Work closely with the Product and Engineering teams to troubleshoot platform issues, conceptualize automation features, and refine workflow processes.
- Partner with Sales and Customer Success to understand client objectives and communicate campaign strategies and results effectively.
- Become an expert user of the Surfside DSP platform and develop a deep understanding of its capabilities.
- Explore automation opportunities and implement repeatable processes to drive efficiency and scalability across campaign operations.
- Conduct ongoing research on industry trends, new features, and emerging best practices to continuously raise the bar on campaign management.
- Track key metrics such as CTR, ROAS, conversion rates, and other KPIs to evaluate campaign success.
- Deliver clear, insightful performance reports to clients and internal stakeholders, translating data into strategic recommendations.
Requirements
Why Join Surfside?
Equal Opportunity Statement
Surfside is an Equal Opportunity Employer and recognizes that a diverse workforce is crucial to our success as a business. We encourage and welcome you to apply irrespective of age, gender identity, race, religion, sexual orientation, color, pregnancy, family responsibilities, national and social origin, political opinion, marital, veteran, or disability status.