Senior Vice President, Strategic Sales CPG

Job Description The Senior Vice President of Strategic Sales CPG will drive the vision, strategy, and execution ofour sales operations across the Retail and Consumer Packaged Goods (CPG) sectors. This role will lead a team focused on growing revenue through strategic sales initiatives, driving operational excellence, and building strong, long-lasting relationships with enterprise clients. The SVP will work cross-functionally with leadership to optimize sales processes, develop innovative solutions, and exceed company goals. Key Responsibilities : Sales Leadership & Strategy : Lead and direct the overall sales strategy for Retail and CPG sectors, identifying growth opportunities and driving revenue from both new and existing clients. Team Management & Development : Manage and mentor a high-performing sales team, providing direction, coaching, and resources to help them achieve individual and team goals. Client Relationship Management : Cultivate and maintain strong relationships with key enterprise clients, ensuring client satisfaction and long-term partnerships. Revenue Generation : Deliver on aggressive revenue targets through strategic account management, sales processes, and by identifying opportunities within the customer base. Focus on Top 30 accounts winning deals >

5M ARR. Sales Process Optimization : Drive continuous improvement in sales processes, including the use of CRM systems like Salesforce, sales enablement tools, and data analytics for better forecasting and decision-making. Cross-Functional Collaboration : Partner with marketing, product, and operations teams to ensure seamless delivery of solutions that meet customer needs and drive business growth. Pricing & Product Strategy : Work with the pricing and product teams to develop competitive pricing models and sales strategies tailored to the retail and CPG industries. Sales Forecasting & Reporting : Lead the forecasting process, providing accurate revenue projections and maintaining visibility into sales performance and pipeline health. Data-Driven Decision Making : Utilize analytics and performance data to assess sales activities, optimize strategies, and ensure alignment with broader business goals. Industry Insight : Stay informed on industry / market trends and customer needs within the Retail and CPG sectors to develop strategies that align with market shifts. Qualifications : Proven track record in sales leadership, ideally within Retail, CPG, or related sectors. Extensive experience in enterprise-level sales, managing complex accounts, and driving revenue growth. Strong understanding of sales processes, CRM systems (Salesforce preferred), and sales enablement tools. Exceptional leadership and team management skills, with a focus on mentoring and developing high-performing teams. Experience in pricing, contract negotiations, and managing large-scale CPQ implementations. Strong analytical skills and the ability to leverage data for decision-making and strategy development. Excellent communication, presentation, and negotiation skills. Ability to navigate a fast-paced, dynamic environment and execute under pressure. Bachelor’s degree in Business, Marketing, or a related field (MBA preferred).The Senior Vice President of Strategic Sales CPG will drive the vision, strategy, and execution ofour sales operations across the Retail and Consumer Packaged Goods (CPG) sectors. This role will lead a team focused on growing revenue through strategic sales initiatives, driving operational excellence, and building strong, long-lasting relationships with enterprise clients. The SVP will work cross-functionally with leadership to optimize sales processes, develop innovative solutions, and exceed company goals. Key Responsibilities : Sales Leadership & Strategy : Lead and direct the overall sales strategy for Retail and CPG sectors, identifying growth opportunities and driving revenue from both new and existing clients. Team Management & Development : Manage and mentor a high-performing sales team, providing direction, coaching, and resources to help them achieve individual and team goals. Client Relationship Management : Cultivate and maintain strong relationships with key enterprise clients, ensuring client satisfaction and long-term partnerships. Revenue Generation : Deliver on aggressive revenue targets through strategic account management, sales processes, and by identifying opportunities within the customer base. Focus on Top 30 accounts winning deals >

5M ARR. Sales Process Optimization : Drive continuous improvement in sales processes, including the use of CRM systems like Salesforce, sales enablement tools, and data analytics for better forecasting and decision-making. Cross-Functional Collaboration : Partner with marketing, product, and operations teams to ensure seamless delivery of solutions that meet customer needs and drive business growth. Pricing & Product Strategy : Work with the pricing and product teams to develop competitive pricing models and sales strategies tailored to the retail and CPG industries. Sales Forecasting & Reporting : Lead the forecasting process, providing accurate revenue projections and maintaining visibility into sales performance and pipeline health. Data-Driven Decision Making : Utilize analytics and performance data to assess sales activities, optimize strategies, and ensure alignment with broader business goals. Industry Insight : Stay informed on industry / market trends and customer needs within the Retail and CPG sectors to develop strategies that align with market shifts. Qualifications : Proven track record in sales leadership, ideally within Retail, CPG, or related sectors. Extensive experience in enterprise-level sales, managing complex accounts, and driving revenue growth. Strong understanding of sales processes, CRM systems (Salesforce preferred), and sales enablement tools. Exceptional leadership and team management skills, with a focus on mentoring and developing high-performing teams. Experience in pricing, contract negotiations, and managing large-scale CPQ implementations. Strong analytical skills and the ability to leverage data for decision-making and strategy development. Excellent communication, presentation, and negotiation skills. Ability to navigate a fast-paced, dynamic environment and execute under pressure. Bachelor’s degree in Business, Marketing, or a related field (MBA preferred).