Demo

Vice President, Sales Operations Retai/CPG

SymphonyAI
New York, NY Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 5/27/2025

Job Description The Vice President of Sales Operations Retail & CPG will lead and manage the end-to-end sales operations strategy for the organization. This senior leadership role is responsible for optimizing the sales process, driving efficiency across sales teams, enabling data-driven decision-making, and ensuring alignment with broader organizational goals. The VP will oversee sales forecasting, pipeline management, sales enablement, and the implementation of systems to streamline operations and support the growth of the business. Key Responsibilities : Sales Strategy Development & Execution : Lead the development and execution of sales operations strategies to drive revenue growth and operational efficiency. Align sales initiatives with the company’s overall goals and ensure their successful implementation. Team Leadership & Management : Build, lead, and mentor a high-performing sales operations team. Provide guidance and support in optimizing processes, systems, and tools to drive sales performance and operational excellence. Sales Forecasting & Pipeline Management : Oversee accurate sales forecasting and pipeline management, ensuring visibility into sales performance and forecasting revenue across teams. Ensure sales targets are met by monitoring and adjusting strategies as needed. Sales Enablement : Develop and implement sales enablement strategies to equip the sales team with the right tools, resources, and training needed to drive success. This includes managing CRM systems, sales tools, and onboarding programs. Process Optimization & Efficiency : Continuously identify and implement improvements in the sales process, optimizing workflows and increasing productivity across the sales organization. Focus on reducing inefficiencies and driving better sales outcomes. Collaboration & Cross-Functional Partnership : Work closely with senior leadership, marketing, finance, and other cross-functional teams to ensure alignment on sales goals, KPIs, and strategies. Foster collaboration to maximize impact and address any challenges faced by the sales team. Technology & Systems Management : Oversee the implementation, maintenance, and optimization of sales technology and systems, including CRM tools (e.g., Salesforce), sales enablement platforms, and other key solutions to support the sales process. Data-Driven Insights & Reporting : Lead the development of reporting mechanisms and dashboards to track key performance metrics, sales performance, and forecasting accuracy. Provide actionable insights to leadership for informed decision-making. Performance & Accountability : Establish clear performance metrics and ensure accountability across the sales organization. Regularly monitor progress against sales goals and provide coaching and support to drive results. Budgeting & Resource Allocation : Develop and manage budgets for sales operations and ensure optimal allocation of resources to achieve sales objectives. Track ROI on sales initiatives and provide recommendations for improvement. Market & Competitive Analysis : Conduct regular market and competitive analysis to provide insights that inform sales strategies and improve performance in key markets. Qualifications : Proven experience as a Senior Sales Operations Leader, ideally with experience in high-growth environments or complex sales organizations. Strong expertise in Retail / CPG sales strategy, sales enablement, CRM systems (Salesforce preferred), sales forecasting, pipeline management, and reporting. Excellent leadership, coaching, and mentoring skills, with experience managing cross-functional teams. Strong analytical mindset with the ability to leverage data to drive decision-making and continuous improvement. Exceptional communication and interpersonal skills, with the ability to engage effectively with senior leadership and various stakeholders. Solid understanding of sales processes and technology tools required to optimize sales productivity.The Vice President of Sales Operations Retail & CPG will lead and manage the end-to-end sales operations strategy for the organization. This senior leadership role is responsible for optimizing the sales process, driving efficiency across sales teams, enabling data-driven decision-making, and ensuring alignment with broader organizational goals. The VP will oversee sales forecasting, pipeline management, sales enablement, and the implementation of systems to streamline operations and support the growth of the business. Key Responsibilities : Sales Strategy Development & Execution : Lead the development and execution of sales operations strategies to drive revenue growth and operational efficiency. Align sales initiatives with the company’s overall goals and ensure their successful implementation. Team Leadership & Management : Build, lead, and mentor a high-performing sales operations team. Provide guidance and support in optimizing processes, systems, and tools to drive sales performance and operational excellence. Sales Forecasting & Pipeline Management : Oversee accurate sales forecasting and pipeline management, ensuring visibility into sales performance and forecasting revenue across teams. Ensure sales targets are met by monitoring and adjusting strategies as needed. Sales Enablement : Develop and implement sales enablement strategies to equip the sales team with the right tools, resources, and training needed to drive success. This includes managing CRM systems, sales tools, and onboarding programs. Process Optimization & Efficiency : Continuously identify and implement improvements in the sales process, optimizing workflows and increasing productivity across the sales organization. Focus on reducing inefficiencies and driving better sales outcomes. Collaboration & Cross-Functional Partnership : Work closely with senior leadership, marketing, finance, and other cross-functional teams to ensure alignment on sales goals, KPIs, and strategies. Foster collaboration to maximize impact and address any challenges faced by the sales team. Technology & Systems Management : Oversee the implementation, maintenance, and optimization of sales technology and systems, including CRM tools (e.g., Salesforce), sales enablement platforms, and other key solutions to support the sales process. Data-Driven Insights & Reporting : Lead the development of reporting mechanisms and dashboards to track key performance metrics, sales performance, and forecasting accuracy. Provide actionable insights to leadership for informed decision-making. Performance & Accountability : Establish clear performance metrics and ensure accountability across the sales organization. Regularly monitor progress against sales goals and provide coaching and support to drive results. Budgeting & Resource Allocation : Develop and manage budgets for sales operations and ensure optimal allocation of resources to achieve sales objectives. Track ROI on sales initiatives and provide recommendations for improvement. Market & Competitive Analysis : Conduct regular market and competitive analysis to provide insights that inform sales strategies and improve performance in key markets. Qualifications : Proven experience as a Senior Sales Operations Leader, ideally with experience in high-growth environments or complex sales organizations. Strong expertise in Retail / CPG sales strategy, sales enablement, CRM systems (Salesforce preferred), sales forecasting, pipeline management, and reporting. Excellent leadership, coaching, and mentoring skills, with experience managing cross-functional teams. Strong analytical mindset with the ability to leverage data to drive decision-making and continuous improvement. Exceptional communication and interpersonal skills, with the ability to engage effectively with senior leadership and various stakeholders. Solid understanding of sales processes and technology tools required to optimize sales productivity.

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